Essentially it is of course the goal to get the best performance per £, and also take into considerations overclocking potential (either for the future, or immediately)
Your friend clearly just has not educated himself in what the different performances of different cpu architectures are, and has bought into the more GHz = better rubbish.
It does not really matter if he isn't going to overclock it, as it won't overclock very far or make much difference as it is so high clocked to begin with due to it's poor performance.
I'd say step 1 with him would just be to show him this thread, and the links people have attached, and just get across to him that it's annoying to brag about something he is uneducated about, and is in-fact wrong about also. Then step 2, he may be kinda upset once he learns how it actually works, so you may have to then just be nice to him, as I don't think there is anything better you can get for £100 really, especially since you can't overclock any intel processor without a 'k' now.
Of course you could tell him that it was pretty much the best thing he could get for £100.
Your friend clearly just has not educated himself in what the different performances of different cpu architectures are, and has bought into the more GHz = better rubbish.
It does not really matter if he isn't going to overclock it, as it won't overclock very far or make much difference as it is so high clocked to begin with due to it's poor performance.
I'd say step 1 with him would just be to show him this thread, and the links people have attached, and just get across to him that it's annoying to brag about something he is uneducated about, and is in-fact wrong about also. Then step 2, he may be kinda upset once he learns how it actually works, so you may have to then just be nice to him, as I don't think there is anything better you can get for £100 really, especially since you can't overclock any intel processor without a 'k' now.
Of course you could tell him that it was pretty much the best thing he could get for £100.

reminds me of a 12ghz processor I saw up for sale on ebay a few months back.