I don't see the problem with alienating existing winmo customers. Yes, its purely a business tool, but it's a relatively poor one when compared to the competition. They're trying to take customers away from android and iPhone customers... I think they could do quite well

...and tbh ill stay away from them even if they are good...i just dont trust M$ to come up with anything good/decent regarding mobile OS's...its no wonder that BB's, iphones and Androids are doing much better in the smartphone market than Winmo is....theres a reason for that.

it looks pretty cool .