How is this even possible?

danewesley said:
people saying they have to make some money are wrong, there are specced systems on here with the full retail prices of individual components, there is profit in each of those components so the £600 premium on top of that is pure profit.
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And these people are happy to pay it. So thats what you sell it for.
Its called business.
 
The majority of people who wouldn't know how to put a PC together to save their lives would happily pay those over the top prices, it probably wouldn't even occur to them buying separate and bulding themselves would be £600 cheaper... on the contrary they probably believe that they're getting a good deal. :p
 
I always laugh when I see people paying £3 for halfrauds to put on their windscreen wipers. Never underestimate peoples laziness and ability to throw money away.
 
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