Modern Warfare 2 largest entertainment launch in history

Merlin5

Merlin5

Merlin5

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This might be old news but apparently "Call of Duty: Modern Warfare 2 blasted past $US300 million ($324.4 million) in sales on its opening day, blowing away Hollywood films to become the highest-grossing entertainment launch ever....

...The videogame bested Batman superhero film The Dark Knight, which holds the record for the top opening weekend ever by taking in $171 million dollars in July 2008."

http://www.news.com.au/technology/story/0,28348,26343920-5014239,00.html
 
So, copies of one of the most expensive game releases in recent times has managed to produce more revenue than tickets to the dark knight, which cost..what...at most a quarter of the price? Not the best way to compare I would imagine..

Not entirely surprising, but kudos to IW and Activision nonetheless for such a successful release..
 
Didn't the pc sales only account for around 3% of that figure? Swear I read that somewhere.

Also, its stupid comparing game sales to a film given that seeing a film is a fraction of the cost of a new game.

Edit: On closer inspection this article points out just what a failure its own title is:

Activision believes MW2 will be such a hit that the California-based company will see record operating margins. Pre-orders for the videogame – priced at up to $120 - were the highest in the firm's history.
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Furthermore...

Analysts expect MW2 to breathe new life into a videogame industry that has seen sales figures this year hobbled by dismal economic conditions and a dearth of hot releases.
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Sounds like something taken from an Activision press release, I can think of several titles released only recently, and more strecthing over the year that can be described as "hot releases".
 
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M0r9, your post makes absolutely no sense whatsoever. How can record pre-orders and $300million in sales in a single day be a failure?
 
[TW]Fox;15392551 said:
Nobody paid £54.99 for it.
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My local petrol station was selling ps3 and 360 copies for £50 each, I asked how many they sold and the guy said that they sold 11-12 of each platform on the opening day.
 
I only paid £26 for mine (on 360) on release day! Would never have paid the asking price otherwise.
 
Sleepery said:
M0r9, your post makes absolutely no sense whatsoever. How can record pre-orders and $300million in sales in a single day be a failure?
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The feat itself is not a failure, the article itself is. Although its an incredible statistic, when you consider that this is pretty much console relevant it becomes a bit less of a spectacle for PC Gaming.

As I stated, the high price of the game couples with the large amount of (console) pre-orders meant that sales figures were always going to be broken. I don't want to sound like an arse but i've already said all this in my first post. The feat itself isn't a failure, just the journalism behind it.


[TW]Fox;15392551 said:
Nobody paid £54.99 for it.
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But most people still paid over the odds, unless of course they were doing the weekly/monthly/whateverly shop.
 
Ah right, I get you. I don't think anyone cares how tiny a percentage related to the PC though, except PC gamers. Activision will just be celebrating the fact that they can rip off so many console gamer so easily.
 
Neolink said:
Well I have still not got it :) *proud*
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Why do you feel proud? Do you think they actually care? I got it for £32. I was ****ed off with SP being uber short but now I am loving owning people on MP.

I like it. I think it was worth it. Yes, IWNet sucks ass but hey ho.

All the people boycotting it are missing out imho.
 
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