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Price of cars at garages/dealers

Discussion in 'Motors' started by Ocean Breeze, Mar 21, 2019.

  1. Ocean Breeze

    Hitman

    Joined: Jul 1, 2009

    Posts: 654

    Is it basically impossible to get a car at a garage or dealer for the same price as a private seller?

    I am using autotrader app to give be a rough idea of a cars value so obviously the ones at garages etc seem over inflated.

    If I was getting a good deal how much percentage higher than the cars value would it be?

    Thanks
     
  2. Spleen Sauce

    Hitman

    Joined: Jan 16, 2005

    Posts: 947

    Location: UK

    Main stealerships will barely budge on price, best I've done is knock £1000 off a 2 year old S4 when buying cash. Maybe i'm just rubbish at negotiating though.
     
    Last edited: Mar 22, 2019
  3. Joe T

    Capodecina

    Joined: Apr 1, 2003

    Posts: 11,294

    Location: Northampton

    For most cars up to around £15k you're looking at £1,000 premium to buy from a dealer. Roughly.
     
  4. 200sols

    Wise Guy

    Joined: Jan 14, 2018

    Posts: 1,706

    Location: Hampshire

    Yes, private seller is cheaper for a reason. Because more risk is involved.
     
  5. Ocean Breeze

    Hitman

    Joined: Jul 1, 2009

    Posts: 654

    So if I add £1k on to what auto trader valuation is telling me, that’s roughly what I should be paying?

    Iam looking at cars between £11-13k.
     
  6. vanpeebles

    Soldato

    Joined: Aug 22, 2004

    Posts: 5,392

    Location: County Durham

    Small independents are your best bet for haggling deals.
     
  7. kurosagi01

    Gangster

    Joined: Apr 17, 2018

    Posts: 320

    Depends how desperate the dealership are in selling a car that has been sat at their forecourt for x amount of days and how much cash you're willing to throw at them on top of part exchange.
     
  8. Armageus

    Don

    Joined: May 19, 2012

    Posts: 9,628

    Location: Spalding, Lincolnshire

    Why wouldn't it be? A private sale essentially has no comeback, whereas a dealer/trader legally has to resolve any issues or accept the car back if the customer "rejects" it.

    It's also the reason why there are generally very few <£1k cars available from dealers any more - it isn't worth the time/risk for the dealer to sort any issues the buyer may have.
     
  9. ahar

    Hitman

    Joined: May 6, 2011

    Posts: 687

    Location: Nr Watford

    Try Parker's price guide.

    Www.Parkers.co.uk

    Shows you target prices for private and dealer
     
  10. sigma

    Perma Banned

    Joined: Nov 13, 2006

    Posts: 16,577

    But equally they will be the worst bet for after sales care, therefore more likely to rip you off, or at least try to.
     
  11. vanpeebles

    Soldato

    Joined: Aug 22, 2004

    Posts: 5,392

    Location: County Durham

    Well you can't have both :D Go in with your eyes open and do your homework :)
     
  12. Psycho Sonny

    Caporegime

    Joined: Jun 21, 2006

    Posts: 29,659

    i found they wouldn't budge at all not even give me a tank of petrol which is only £40.

    the car however i have now found out was massively underpriced. i could have sold it a year later and lost nothing on it. they sold second highest spec at the lowest on the market for it's age. mileage was a bit higher than usual though but still well within extended warranty allows.

    i think i got lucky and as i say the price was really good. so no idea what other garages offered the seller for these guys to make a decent profit on it. i think they gave us £2500 for our trade in value and tried to sell it at £4500. probably got £4000 for it. so just shows you that at the low end they are looking to make £2K. they offered us £2K initially and i said you wouldn't be getting the alloys on it but the originals. they wanted the ones on it as they were immaculate and looked amazing. i said well they are £1800 from BMW I would want £500 for them at minimum as i can get £600 for them any day second hand in that condition. Little did they know I bought them second hand refurbed for £400 so I made a profit on them taking them for £500.

    I was due some luck as that car had cost us thousands in repairs more than what it was worth. I now will never let anyone else apart from me choose our cars. The wife wanted that one over a more reliable one because it was a nicer colour. It was cream vs racing green iirc.
     
  13. TheOracle

    Capodecina

    Joined: Sep 30, 2005

    Posts: 10,819

    Now is the time to buy, end of March when dealers trying to hit sales targets

    Just got 7k off a £30k car....brand new 19k plate cheaper than a used one
     
  14. Psycho Sonny

    Caporegime

    Joined: Jun 21, 2006

    Posts: 29,659

    what car?
     
  15. wingman

    Mobster

    Joined: Dec 27, 2011

    Posts: 4,615

    You'll get similar deals all year round with the likes of Carwow and Drive the deal. £7k is quite strong but it would depend on the car.

    Have a look at the discounts page of the special offers on DTD, they're usually consistent:

    https://www.drivethedeal.com/SpecialOffers.aspx
     
  16. TheOracle

    Capodecina

    Joined: Sep 30, 2005

    Posts: 10,819


    yeah checked carwow, and dtd
     
  17. Semple

    Soldato

    Joined: Mar 5, 2010

    Posts: 5,052

    It's really a how long is a piece of string type question.

    Unfortunately with so many variables when buying a car, it's not really as easy to say that it will be 1k on top of private, it could be significantly more.

    If that's your budget, personally i wouldn't even be looking at private sales regardless of how much of a bargain they seem. Just imagine the scenario where you've parted with 13k cash/BT, and driven it home, and the following day something majorly goes wrong. You take it to the garage and they price up a 2-3k repair bill. You can't go back to the seller and ask for your money back because they've sold you a lemon. So you're now stuck with a hefty repair bill.

    You're more than likely to find a better deal at an indy garage over a main dealer. I know when i was looking for my current car, and i'd kept a log of hundreds that had popped up on AT, it was very typical that main dealers were asking the ceiling price for some that were even quite high mileage. I found an exact matching spec at an Indy with 40-50k miles less for the same money. Although they wouldn't budge on price at all. The guy said to me that they can keep their prices a bit lower than a main dealer because they don't wear suits to work, or have a flashy office with a coffee machine. This place was literally just a forecourt with a cabin on the side, although it was said in jest, it does make you realise that the premium you are paying at a main dealer is also to fund the 'look' of the salesmen and the flashy office.
     
  18. Joe T

    Capodecina

    Joined: Apr 1, 2003

    Posts: 11,294

    Location: Northampton

    And a (longer, likely 12 months rather than 3) warranty that's likely to actually be worth something. :)

    And probably drive-away insurance, breakdown cover, and many other benefits if you go approved used (e.g. Network Q etc)
     
  19. lordrobs

    Capodecina

    Joined: Sep 30, 2003

    Posts: 14,657

    Location: Mulbarton, Norwich

    It seems quite hard to actually buy a car private now even if you wanted to. Philip Schofield has done a good job of convincing everyone to throw their cars at We Buy Any Car... that said my one experience of selling a car privately I will probably do the same in future as well!
     
  20. HangTime

    Man of Honour

    Joined: Oct 25, 2002

    Posts: 27,455

    Location: Hampshire

    Yes it is 'impossible' or rather extremely unlikely that a trader with a bunch of overheads and post-sale commitment can match private sale prices, that wouldn't make any sense under normal circumstances. Rather than think in percentages I would say there is more like a minimum markup on a trade-in of around £1000-1500 obviously with a bit of variation around that.

    The only time see a dealer being competitive is on price versus private sale is a franchised dealer selling ex-demo cars, due to there simply not being that many cars sold privately less than a year old.