interesting...any clue of how much of a difference applying good quality paste very well will do?
As with all motherboards a reapplication of a high quality thermal paste is an extremely good idea. Asus motherboards are reputable for poor thermal application and Quality Control (QC) methods, in contrast to Gigabyte motherboards for example.
Picture courtesy of Smirnoff
et al.
The application process Asus uses is extremely poor, resulting in extremely thin layer not covering the die. To design faults as poor contact points over mofs, VRM's, ect.
I imagine a person with a small paint brush dabbing the boards cheap TIM, as they whizz past en mass on the Asus production line in China.
What i find remarkable is Asus spend a substantial amount of money in R&D and choose to ignore QC in the board assembly, tooling process of a copper block.
Re-application of a AS5, MX2, or another quality thermal paste will prove most favorably in lowering the temps over the NB/ SB blocks. More so the NB and caps (middle of the pic). As for checking for imprinting of proper mounting contact as described above the removal of the stock cooling is essential.
The X48 Chip seems to very poor at managing hot conditions.
As Matutu points out the X48 Chip is extremely heat sensitive, over 70 when over clocking will result in a reduced FSB including BSODS ect.
A prime example of poor assembly, lack of QC
You can see in this picture the cap is preventing the copper NB block from making contact with the VRMS. (Poor tooling)
This picture clearly demonstrates how the badly fitted cooper block affects the seating of the Fusion Block. The water block is raised to the right resulting in no direct contact over the NB chip for effective removal of heat transfer.
This last picture clearly demonstrates the cap preventing the copper block making direct contact with the Vrms ( to the left and right of the cap). This effect of this causes the copper block to tilt to left, resulting in the right side of the water block becoming raised. Ineffective NB cooling.
I should note this defect is not applicable to every board but it should be noted and the end user made aware.