and they need to realise people are NOT going to continue paying £50 for a game. It should be £25 tops, especially with digital media.
Digital media is a bit of a taboo on consoles though. On a PC buying a second hand copy of a game is often useless because it has serial numbers and so on. On a console i can buy a game and sell it. Whoever buys it after me gets exactly the same experience that i got for less than the new price. Japan has rejected the PSP Go becuase its digital distribution only and they LOVE to trade in used games.
Used games of course are another problem for the industry and i'd love to see the comparison on how much they think they lose to that with how much they think they lose to piracy.
PC games are cheaper than console games yet i'd imagine there is more % piracy on PC than consoles. So its nothing to do with the price.
if you compare the PSP with the DS, both as WE know are easy to pirate on. My mother on the other hand wouldnt know how to turn them on let alone get free stuff. I'll bet that the % of piracy on the PSP is far higher than that on the DS for one simple reason, know how. The DS appeals to everyone, old folks, kids, mothers. Almost no real limits. The vast majority of whom dont have any of the "mad ski110rz" needed to pirate material. Most problably dont even know that you can. The PSP on the other hand is something that tends to be guys, and tends to be in the 10-30 bracket. The very people who know how to get, and how to play, free material.
At some point developers may find a way, but at the moment all DRM seems to do is cause problems for a few people who then whine about it endlessly on the internet, and cause no problems for the pirates who just crack it in 2 days anyway.
Ultimately piracy stems from one sin that is inherent in the human race, greed. We want everything, and we'd like it for as little as possible. But if we are selling that something, we want to get as much as we can for it regardless of how much it actually cost us to make.
Once we lick greed, piracy will stop. Problem solved
