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There wont be any ATI Radeon 6000 cards released, EVER!

When compared to Intel I think most people see AMD as a bit naff currently, would that be fair to say? and as such I fear it is a bad move by AMD. They should have waited until they have gained a bit more respect by producing CPU's that can compete with Intel.

On the opposite side, you could say that they're trying to strengthen their CPU line name with the strong name of their graphics cards. As they're their best/strongest line of products.
 
"see AMD as a bit naff" No i don't think thats true to be honest and certainly going by the amd owners on here they seem quite happy with their cpu's. They do compete with intel and once bang for buck is introduced it could be argued do very well they just do not currently compete at the top end but then no one ever said intel were naff all the years they trailled amd did they ;).
 
In doing so they maybe tarnishing their GFX card business trying to boost their CPU's, if people are put off buying an AMD CPU, I can see them not being keen on an AMD GPU as well, those in the know, know better though.
 
When compared to Intel I think most people see AMD as a bit naff currently, would that be fair to say? and as such I fear it is a bad move by AMD. They should have waited until they have gained a bit more respect by producing CPU's that can compete with Intel.

Actually it will be the opposite.

Remember this, EVERY intel computer that ships with a discrete graphics card will now say either AMD or Nvidia, before it used to say ATi or Nvidia, and most people won't be aware ATI and AMD are one and the same.

Now every time the increasing market share of computers with AMD gpu's are sold people will be saying, hmm, AMD gpu, they make great gpu's, Intel don't make a GPU, I can get that same computer with a AMD processor in with the same GPU for cheaper, and maybe a AMD cpu will work faster with a AMD gpu...... hmmmmmmm.

Nothing to lose and a lot to gain, as guys like Dell are moving away from Nvidia and Apple are on their way to completely dumping them, more and more Intel based computers will have AMD parts in them.

Remember also that soon enough the vast majority of the AMD cpu line will have AMD gpu's in, it would be an advertising nightmare to try to explain to people that AMD and ATi gpu's are the same, so that same good gpu performance can now be had from AMD in their cpu's, its daft.

We'll also almost certainly see a push for laptops and desktops with intergrated gpu's that work well with and do optimus style switching between AMD gpu's and on die gpu's.

I'm not really sure why they didn't rename them when they got them .

Considering how tightly knit cpu/gpu's will get over the next couple years its ridiculous to have them as two separate brands. Even more so as the likely "winner" in performance in cheaper mass appeal cpu/gpu's will be the ones that can show a clear win in games.
 
@ Drunken

AMD states the AMD-less logos are purely at the request of OEMs who sell systems with Intel CPUs and AMD GPUs. I suspect Intel’s logo program may have some stipulations on being used adjacent to a sticker with an AMD logo on it, although AMD told me it was purely at the request of the OEMs trying to avoid confusion.

http://www.anandtech.com/show/3878/farewell-to-ati-amd-to-retire-the-ati-brand-later-this-year


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Imo, this was inevitable since the merger. Im surprised the ATI brand is still around to be honest. I would still much prefer it to stick around though :/
 
@ jigger Why? it's not as if they are going to have AMD plastered all over their OEM rigs.

Because most Intel CPU sticker'd rig's will now come accompanied with an AMD sticker.

What will make things worst is OEM's are climbing all over themselves to get ATI GPU's, and will be for the next 12-18 months while Intel and Nvidia sort themselves out.
 
I cant see this making a blind bit of difference,using the Radeon title they will still be making good video cards and people will still keep buying them.

The name is changing everything else stays the same,the majority of people will still recognize the Radeon brand as ATI/AMD still
 
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To be honest, on an OEM rig, will damage AMD/ATI more than anything. People will be buying a laptop that says Intel and then have a Radeon badge. And people will be thinking "who the hell are Radeon" let's go for Nvidia, I have heard of them. At least with it being ATI Radeon, it was obvious it was an ATI GPU. People who didn't know about the Radeon, will be confused.
 
I can understand dropping the traditional AMD green a black theme, and going for the red square with all the products then coming under one umbrella makes sense. But the ATi logo is a huge asset to just drop like this.

If I was looking for a laptop and seen.

Radeon Graphics

- vs -

ATi Graphics

I would think the ATi GPU will be better on auto pilot.
 
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