I don't have a citation I can link you to. I was given the details by some guy in a pub.
Ok, it's not as silly as that. The 'guy in a pub' was a friend who worked in a team in Bank of Scotland that financed and managed a deal involving Vue Cinema some years back.
That said, I had a quick Google and if the UK cinema industry is anything like that in America, then I don't think his version of things is far wrong: http://themovieblog.com/2007/10/eco...re-the-money-goes-and-why-it-costs-us-so-much or http://www.quora.com/How-do-movie-theatres-make-money
Funny how as soon as vue took over the cinema's, the prices immediately went up, and the level's of service down. So I don't see how it is they only 'break even' on the ticket price. I normally buy food, (like a hotdog) but wish I didn't lol. Stupid prices.
We rarely go to the cinema now as the prices are so high just for the tickets (imo).
I don't take stuff along to the cinema. Normally either buy there, or have a meal before/afterwards.
)


I've gone in with ridiculous amounts of stuff tucked into my clothing lol, they never care all that much.