Because MS gave them a lot of money
There's a lot of advertising of this phone in countries where it's being released, SGS2 levels of advertising including tv ads and boards. It's being given a bit of a go at least by Nokia and while I admit I personally see it as a dead end path, it's a very good looking dead end and if you're more of a phone person rather than an ios/android/bbos person then this device will do you well.
Nokia, if you think about it, are still the only phone house who try to make vibrant, colourful and fun looking devices. Outside of gimmicky crap like pink Samsung's that come with makeup (this is the worst thing Orange ever did by a mile) there's not really any designers who push boundaries any more.
If I could make a frankenset it would be the battery optimisation from Symbian, the OS of iOS, the flexibility of Android, the screen from Samsung, the reliability from Nokia, the sync from BB, the Camera from Nokias N series and SE would sell it to me for 75% of the usual price in order to get market share

Nokia, if you think about it, are still the only phone house who try to make vibrant, colourful and fun looking devices. Outside of gimmicky crap like pink Samsung's that come with makeup (this is the worst thing Orange ever did by a mile) there's not really any designers who push boundaries any more.
If I could make a frankenset it would be the battery optimisation from Symbian, the OS of iOS, the flexibility of Android, the screen from Samsung, the reliability from Nokia, the sync from BB, the Camera from Nokias N series and SE would sell it to me for 75% of the usual price in order to get market share
