body shaming gone too far? (warning Daily Fail Story warning)

J.T · 27 Apr 2015 at 15:04

Haha!, if the chubbers who wrote on those signs were really happy with their own bodies then they wouldn't have felt the need to write on the signs in the first place! LOL

lemonade · 27 Apr 2015 at 15:10

I can see why people might disagree with ads like that. It just creates the stigma that you have to look like that to be happy and to be normal and what not.

It creates body issues, the same way pron does when girls feel like they have to have a body like pornstars.

cheesyboy · 27 Apr 2015 at 15:16

There's a difference between promoting a healthy lifestyle and body weight, and promoting the idea that certain activities require a specific body type to participate. One is positive, the other is negative.

dowie · 27 Apr 2015 at 15:16

Rossi~ said:
Katie Hopkins really is a despicable person.

I think her comments about the African refugees in the Med were despicable.

Her comments on this matter though have been fine IMHO

dowie · 27 Apr 2015 at 15:18

cheesyboy said:
There's a difference between promoting a healthy lifestyle and body weight, and promoting the idea that certain activities require a specific body type to participate. One is positive, the other is negative.

They've just used the term 'beach body' which most people would realise refers to a certain body type.

krooton · 27 Apr 2015 at 15:18

lemonade said:
I can see why people might disagree with ads like that. It just creates the stigma that you have to look like that to be happy and to be normal and what not.

It creates body issues, the same way pron does when girls feel like they have to have a body like pornstars.

I'd say porn warps what they think they have to do more than how they think they need to look, it's more forgiving than general advertising due to specialist material.

Chubbers gonna chub!

cheesyboy · 27 Apr 2015 at 15:22

dowie said:
They've just used the term 'beach body' which most people would realise refers to a certain body type.

I'm not sure I would. I've only ever seen the term used on the DM's sidebar talking about celebrities on the beach. Advert probably wasn't aimed at me though

In any case - is it helpful to have a term like "beach body" which doesn't literally mean "someone on the beach", but actually means "sweet tight beauty in swimwear"? It doesn't sound very inclusive.

dowie · 27 Apr 2015 at 15:22

krooton said:
I'd say porn warps what they think they have to do more than how they think they need to look, it's more forgiving than general advertising due to specialist material. Chubbers gonna chub!

Also I'm sure you can find plenty of 'chubbers' in porn if that is your thing....

Adrianr · 27 Apr 2015 at 15:23

krooton said:
I'd say porn warps what they think they have to do more than how they think they need to look, it's more forgiving than general advertising due to specialist material. Chubbers gonna chub!

Pron is instructional. Nothing warped about it.

lemonade · 27 Apr 2015 at 15:24

krooton said:
I'd say porn warps what they think they have to do more than how they think they need to look, it's more forgiving than general advertising due to specialist material. Chubbers gonna chub!

Aye, but it has the same sort of end effect, putting pressure on people on how they need to be and creating insecurities.

ChroniC · 27 Apr 2015 at 15:34

I don't see this as a fat issue. I see it more of a small form of an "ism". The wording in itself is implying that only a certain type of person can do something, aka you should only go to the beach if your slim. You wouldn't put up a poster saying are you black enough to like reggae.
What would be less derogatory to people would be something more along the lines of "Choose this product to help you look like this on the beach this year!".
However it is a double edged sword, because if Mcdonalds brought out a advert with a 20stone fat chick in a bikini and the bigmac in her hand, saying "Get the body you want" it would get sooo flamed it would be unreal.

dowie · 27 Apr 2015 at 15:40

ChroniC said:
I don't see this as a fat issue. I see it more of a small form of an "ism". The wording in itself is implying that only a certain type of person can do something, aka you should only go to the beach if your slim. You wouldn't put up a poster saying are you black enough to like reggae.
What would be less derogatory to people would be something more along the lines of "Choose this product to help you look like this on the beach this year!".
However it is a double edged sword, because if Mcdonalds brought out a advert with a 20stone fat chick in a bikini and the bigmac in her hand, saying "Get the body you want" it would get sooo flamed it would be unreal.

lol though am sure McDonalds want to avoid linking their products to obesity... junk food manufacturers seem to like linking their products to sports

it seems to work in a sense in that morbidly obese people wandering around town centres in the middle of the day a frequently seen in sportswear

ChroniC · 27 Apr 2015 at 15:52

dowie said:
lol though am sure McDonalds want to avoid linking their products to obesity... junk food manufacturers seem to like linking their products to sports

But in theory if you have an issue with this slim poster, you cannot have an issue with someone who wants to be fat. It's their choice to want to be obese.

Simmz · 27 Apr 2015 at 15:52

I see nothing wrong with the advert either. It's just marketing and it has obviously worked a treat. I keep in good shape, 5 a side football twice a week and also 4 gym sessions. People complaining that they don't have time to exercise is what annoys me, or the fact they are clueless when it comes to eating food. It never used to bother me, but I am starting to see more and more fat people everywhere I go and when you get sat next to one, or they can't even move out of the way when walking down the street, it infuriates me.

ChroniC · 27 Apr 2015 at 15:57

Simmz said:
I see nothing wrong with the advert either. It's just marketing and it has obviously worked a treat. I keep in good shape, 5 a side football twice a week and also 4 gym sessions. People complaining that they don't have time to exercise is what annoys me, or the fact they are clueless when it comes to eating food. It never used to bother me, but I am starting to see more and more fat people everywhere I go and when you get sat next to one, or they can't even move out of the way when walking down the street, it infuriates me.

I don't think that it's the extreme ends of the scale that are annoyed.
For instance my misses works out, she's healthy but by no means does she look like that. (I wish)

, however the advert is implying she isn't ready for the beach and should try harder.
Bit harsh don't you think??

£15 · 27 Apr 2015 at 16:04

kindai said:
That image is not altered. That is what someone who looks after themselves has achieved.

It's nowhere near that simple. It's how someone who has a job looking they way she does, looks. To use a photograph like that to advertise a product implying, 'You can look like this if you buy our product' is total BS. It's unobtainable by the majority of people.

People with lives, jobs, kids, more important things to do, don't have the time (I certainly don't have the time to play football twice a week!), money or help (she'll have a personal trainer) cannot simply 'put some effort into it' to look like that. She's probably been skinny all her life - it'll be in her genes.

I've got no problem with the advert. I'll look at it, think she's attractive, totally ignore the product and carry on with my life, forgetting it in seconds. But to say people that don't look like that are simply lazy b'tards (as many people in this thread are doing) is crazy off the mark.

ChroniC · 27 Apr 2015 at 16:07

BadMojo said:
It's nowhere near that simple. It's how someone who has a job looking they way she does, looks. To use a photograph like that to advertise a product implying, 'You can look like this if you buy our product' is total BS. It's unobtainable by the majority of people.

People with lives, jobs, kids, more important things to do, don't have the time, money or help (she'll have a personal trainer) cannot simply 'put some effort into it' to look like that. She's probably been skinny all her life - it'll be in her genes.

Ahh I don't agree with you there. Eating healthy and spending 30mins a day or a few hours a week can make you look like that. Genes have absolutely nothing to do with mass.

Tefal · 27 Apr 2015 at 16:10

you should see the vitriol women spew about women who arnt over weight its horrendous,, they properly hate them.

Jones · 27 Apr 2015 at 16:13

BadMojo said:
It's nowhere near that simple. It's how someone who has a job looking they way she does, looks. To use a photograph like that to advertise a product implying, 'You can look like this if you buy our product' is total BS. It's unobtainable by the majority of people.

People with lives, jobs, kids, more important things to do, don't have the time (I certainly don't have the time to play football twice a week!), money or help (she'll have a personal trainer) cannot simply 'put some effort into it' to look like that. She's probably been skinny all her life - it'll be in her genes.

Being skinny doesn't take take much effort, money or time. You don't need a personal trainer and shouldn't need any help. You don't even need to have a serious workout regimen Just eat less. It is that simple.

MikeTheNative · 27 Apr 2015 at 16:14

BadMojo said:
It's nowhere near that simple. It's how someone who has a job looking they way she does, looks. To use a photograph like that to advertise a product implying, 'You can look like this if you buy our product' is total BS. It's unobtainable by the majority of people.

People with lives, jobs, kids, more important things to do, don't have the time (I certainly don't have the time to play football twice a week!), money or help (she'll have a personal trainer) cannot simply 'put some effort into it' to look like that. She's probably been skinny all her life - it'll be in her genes.

I've got no problem with the advert. I'll look at it, think she's attractive, totally ignore the product and carry on with my life, forgetting it in seconds. But to say people that don't look like that are simply lazy b'tards (as many people in this thread are doing) is crazy off the mark.

So much fat logic it's unbelievable.

body shaming gone too far? (***warning*** Daily Fail Story ***warning***)

body shaming gone too far? (warning Daily Fail Story warning)