I don't think it's love. It's simply a case that when someone is considering a £30 ditch finder, trying to put them towards a £100+ UHP is likely to be a lost battle. Whilst something like the RS3 will never compete with a Pilot Sport 4, it's leagues ahead of the ultra budget range, and those considering £30 are more like to be swayed by a better £50 tyre than they are a £100 one. It's all about being sensible. You can't force everyone on the road onto the best of the best, but trying to get the minimum standards of grip upto something like the RS3 would make the roads a better place for all.
pretty much! Cheapest tyres I have had are probably nexen n8000 that came on my lexus when I bought it and they're alright to be fair. Not amazing at anything but for a fat car like that they do the job. Getting replaced with RS3's.