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£2489 for a MSI 3090

And look at the price of the





Asus GEFORCE RTX 3090 ROG STRIX GAMING OC 24GB GDDR6X PCI-EXPRESS GRAPHICS CARD


£2599.99

Is this going to go any higher???

I got a Inno3D
GEFORCE RTX 3090 ICHILL X4 24GB GDDR6X PCI-EXPRESS GRAPHICS CARD in January, for at the time I thought was a ridiculous price of £1799.99.
One month later its £2099.99. Last month it went up to £2299.99, I wonder if this will go up any further????
 
I thought 3090s escaped most the gouging
Originally the 3090 was priced very high which meant that all but the most extreme buyers were steering clear. However the issue now is the double-whammy of stock shortages and increasing prices on weaker cards meaning that:
a) Some people who wanted to buy a gfx card will have gone for 3090 simply because they were were one of the few decent cards with some level of availability
b) Natural upward pressure on prices by virtue of the fact that cards like the 3080 have pushed north of £1k. If you gotta spend over a grand on a 3080, you start saying hey that 3090 for £1399 doesn't look so bad after all. And hence people know they can charge more for it.
 
I wonder if the clamour for ampere would have been so great had they actually released at these prices, everyone was raving about the price performance especially for the 3080 but now they are actually worse than Turing in that department and most people skipped Turing due to the price performance.
 
And yet people feel they must buy 3090s on eBay for £2500. The problem really would end if people stopped buying at scalper prices.
At these prices - as crazy as they are - mining ROI is still possible within 1-2 years if things stay profitable. This is justification enough for a lot of buyers.
 
I wonder if the clamour for ampere would have been so great had they actually released at these prices, everyone was raving about the price performance especially for the 3080 but now they are actually worse than Turing in that department and most people skipped Turing due to the price performance.
No it wouldn't IMO. The 3090 would be viewed as some sort of elite Titan-esque part that normal gamers wouldn't even consider. The 3080, given it's faster than the 2080ti would get some buyers, but a lot of people would turn their nose up at paying a four-digit sum for a GPU.

The reason there was such a clamour was the fact you had the previous flagship being beaten for £649, it was enough of a jump to make people interested, I remember thinking "OK that's actually something to consider, a real leap forward like the old days" although ultimately I decided £649 was too pricey.

I do think there is a 'risk' (maybe wrong word) of a scenario where lets say supply surges, mining tails off and cards are available at or close to RRP, that some people will impulse buy the 'bargain' cards that they might have normally ignored. i.e. people view them as a bargain because of how things are currently. A bit like we've seen sometimes with RAM, prices soar, then fall back a bit and people pile in at prices they previously baulked at.
 
Originally the 3090 was priced very high which meant that all but the most extreme buyers were steering clear. However the issue now is the double-whammy of stock shortages and increasing prices on weaker cards meaning that:
a) Some people who wanted to buy a gfx card will have gone for 3090 simply because they were were one of the few decent cards with some level of availability
b) Natural upward pressure on prices by virtue of the fact that cards like the 3080 have pushed north of £1k. If you gotta spend over a grand on a 3080, you start saying hey that 3090 for £1399 doesn't look so bad after all. And hence people know they can charge more for it.
The 3090 is much easier to get than a3080 too
 
The 3080, given it's faster than the 2080ti would get some buyers, but a lot of people would turn their nose up at paying a four-digit sum for a GPU.

When I read about the 3080, I thought it would be a good upgrade for my 1080ti.

Then I saw the availability fall through the floor and prices skyrocket. Stuff that. If it dies then my old AMD 6950 goes in it so I can at least switch my pc on to do office type stuff, and gaming will exclusively be on PlayStation until sanity returns.

I don't blame ocuk, they're operating in a market like everyone else. But you can get stuffed if you think I'm paying 4 figures for a graphics card.
 
Think I paid £1400(ish) for a Zotac 3090 back in November, I could afford it and basically thought "meh, another year of lockdown and more games" so it didn't bother me that much more.... But now - the prices are just insane, totally insane..

I've watched a few videos and it just seems like the demand is the problem? the chip makers are all running at 100% - it just seems that the demand is just insane, or are there other factors involved?
 
£449 is the cheapest 3060 Ive seen on OCUK. That was on 25th March.

The 3060 for £350 was part of the members only deal, then the fighter 6700xt for £450 the same. The sapphire nitro 6700xt was public deal for £540.

As has been easily proven ( and cost people accounts and future business with ocuk) these cards can easily sell for far more than this. Yet ocuk elected to make a very small margin on hundreds of cards just to try and get them into the hands of gamers rather than scalpers.
 
And since the fighter 6700xt was at £450 on the members deal Gibbo has said now the Asian price for that card to buy is $570 for him
So I can't see the fighter at that price again more like £500
 
In November I managed to get a 3070, and I cringed at the £610 price tag, then in December I cringed even harder when I spent £1600 on a 3090. I’m surprised to say it looks like I got a pair of bargains! I do feel for those struggling to find a card, a mate at work was building his kids a new PC so I’ve donated a 2070 as they couldn’t source a card, let alone a decent one at a decent price. However, it’s only a GPU, it’s not the end of the world. Last time things were like this in late 17 early 18 things were back to normal within 12 months - good luck to those waiting!
 
I suspect a lot of it comes down to scales of economy.

If ocuk need to make £10k a month to pay there staff and cover the website/electricty bill (example i have no real idea of staff costs and overheads) and they sell 50,000 gfx cards they only need a £0.20 mark up on each card to cover this cost. If there is a global pandemic and supply is drastically cut meaning they can only sell 10% of what they normally sell (5,000 gfx cards) then need a £2 mark up to break even. This is very simplified, as import costs will be much higher per a card for small batches as well so that's an additional cost that needs factoring in.

OCUK is the only place i have seen that is trying to put cards in to gamers hands rather then just throwing them up on the store for the bots to get. I have seen a Zotac 3090 Trinity selling for £2200+ at smaller online retailers, £2300 for an MSI version seems fairly on par tbh.
 
At least rich people have the option to buy a GPU without waiting. If I won the lottery I`d consider buying it myself. If it was priced normally then it would be sold already so at least it`s stock for those with cash.

I`m not going to let the situation wind me up anymore.

Not really rich is it? Forgive me for saying this, but in my humble, silly, misguided opinion, it's stupid people, not rich people. Rich people often have more sense, that's how they got rich in the first place. No, this is firmly in the court of people who have gotten carried away with the hype and somehow manage to justify that sort of price in their mind. I mean this is the same as the stock market - the stupid money is buying when the prices go through the roof, the smart money is selling.
 
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