Heard about this on the radio this morning.
Stelios is planning to expand easyCar into the market of 'car sharing' whereby you can rent your car to people who live near you:
easyCar Car Club
Apparently, the average car is unused for 96% of the time and this is a 'fantastic' way to make a bit of extra cash from your unused car.
It's going to be rolled-out in London next year as a trial.
My one and only questions is why would anyone do this?
We all know how hire cars are treated so why would we let anyone rag the **** out of our own car?
Although you might make a bit of extra cash, it doesn't say how much you'd make and it would have to significantly out-weigh the cost of extra servicing, depreciation due to higher mileage etc etc.
Just because they will be covering the insurance, it doesn't take into account all of the extra associated costs.
In fact, the only way I can see it being good for the owner is if there is a policy that the car has to be returned with a full tank of fuel — drive it yourself until almost empty then rent it out and demand that the tank is full upon return.
The guy on the radio suggested that incumbent companies are seen as slow and resistant to change in the face of our dire economic situation, and that smaller companies that 'think outside the box' are more likely to success.
Personally, I think they've gone so far outside the box that they've lost it.
Stelios is planning to expand easyCar into the market of 'car sharing' whereby you can rent your car to people who live near you:
easyCar Car Club
Apparently, the average car is unused for 96% of the time and this is a 'fantastic' way to make a bit of extra cash from your unused car.
It's going to be rolled-out in London next year as a trial.
My one and only questions is why would anyone do this?
We all know how hire cars are treated so why would we let anyone rag the **** out of our own car?
Although you might make a bit of extra cash, it doesn't say how much you'd make and it would have to significantly out-weigh the cost of extra servicing, depreciation due to higher mileage etc etc.
Just because they will be covering the insurance, it doesn't take into account all of the extra associated costs.
In fact, the only way I can see it being good for the owner is if there is a policy that the car has to be returned with a full tank of fuel — drive it yourself until almost empty then rent it out and demand that the tank is full upon return.
The guy on the radio suggested that incumbent companies are seen as slow and resistant to change in the face of our dire economic situation, and that smaller companies that 'think outside the box' are more likely to success.
Personally, I think they've gone so far outside the box that they've lost it.