So I received the new kit and I did some tests with stock XMP, and then more tests with a manual OC using mostly DRAM calculator values.
All tests were of course done in identical conditions, even down to the ambient temperatures in my room being similar each time.
OLD KIT: Crucial Ballistix, stock XMP (3600MHz, 16-18-18-38, SINGLE-RANK)
NEW KIT: TeamGroup 8pack edition, stock XMP (3200MHz, 14-14-14-31, DUAL-RANK)
NEW KIT OC: 3600MHz, 14-15-15-30, dual-rank
Metro Last Light Redux (benchmark tool, 2560x1440, max everything, 3 runthroughs)
Average Framerate: OLD KIT: 109.67 NEW KIT: 109.67 NEW KIT OC: 110.33
Min. Framerate: OLD KIT: 35.85 NEW KIT: 33.64 NEW KIT OC: 37.26
Civilization VI (Gathering Storm AI benchmark)
Average Turn Time: OLD KIT: 31.22 NEW KIT: 31.14 NEW KIT OC: 30.52
Warhammer II: Total War
Battle benchmark: OLD KIT: 101.3fps NEW KIT: 101.7fps NEW KIT OC:106.4fps
Campaign map benchmark: OLD KIT: 91.8fps NEW KIT: 93.4fps NEW KIT OC: 96.8fps
Skaven benchmark: OLD KIT: 91.7fps NEW KIT: 93.9fps NEW KIT OC: 97.7fps
3DMark Timespy
Timespy score: OLD KIT: 15912 NEW KIT: 15968 NEW KIT OC: 16102
CPU score: OLD KIT: 11341 NEW KIT: 11728 NEW KIT OC: 12150
Performance is pretty much on par with the sort of results reviewers were getting. I noticed I don't actually own any newer games with built-in benchmarks so I did a selection of older titles. Metro proved to be a pretty useless comparison but Civ VI and Warhammer II should be decent indicators of RAM performance
since they're both heavily CPU bound. Newer titles would surely see a greater gap open up, but these results are still interesting.
Results are very similar between the kits at stock settings, though the dual-rank did take a small lead of up to 3% in the more meaningful CPU-bound tests. This suggests negligible improvement due to dual-rank alone --although if Zen 3 prefers 3600 over 3200 this could have had an impact. The gap would also be greater at 1080p and perhaps greater still had I tested recent AAA games.
After OCing the new kit the improvement from the Crucial kit becomes significant, the sort of gains I was aiming for with the switch. Timespy CPU score jumped 7%, the Total War battle benchmark increased 5%, while even Metro saw a nice boost to the minimum fps floor.
All in all, youtubers seem to be correct that dual-rank vs single-rank will only yield a <5% improvement at 1440p and in some cases the difference is non-existent. Switching to dual-rank combined with a lower CAS of 14 has yielded very good improvements.