Amazon codes on eBay - wtf?

[Pawnless Endgame]

I've seen a few of these £10 codes sell for £9.90. Is it really worth the hassle of saving 10p?

Then there are these:

£10.00 code selling for £10.01
£32.73 code selling for £33.30
$15.00 code selling for £14.50 (note that latter>former)

All 3 auctions have bids and haven't ended yet. All 3 sellers have 100% feedback, so they're probably not scams. Why are people bidding on these if they're higher than face value?

 

[Pawnless Endgame]

Yeah Dbmzk! I was actually searching for Tesco ones first, witnessing bids on these, when they are freely available in the public domain on Moneysavingexpert and on other discount sites. I know they don't all work nowadays as more and more people become aware of the freebie codes but I still get the odd hit.

Those Amazon code sellers probably don't use Amazon themselves or at least not often enough to warrant using it on themselves. The bidders are Amazon users and are either bidding for themselves or for a relative to give for their birthday. Paying more for the code or even just 10p less still doesn't make sense when you can issue the code directly through the Amazon site.

 

[Pawnless Endgame]

Interestingly, the 3 links in my OP are all dead now. I guess they were scams after all. Not sure whether it was the bidders or the sellers that were scamming.