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AMD RDNA3 unveiling event

Yep absolutely, how easily people are conditioned into thinking having to watch telegram and discords to buy a GPU is acceptable. I'm never doing that, i'd rather go without, because all this is forced scarcity to increase FOMO.

If you can't sell me your product on a time-scale that suits me then I don't want it, imagine running around after a retailer to give them your money?

There's something really ****** up about that IMO.

You don't need to watch all the time can get on with life and just get alerted , sadly this is the situation we are in

Last time round it was either FE at MSRP or nothing , and got alerted while out and was a pleasant surprise

This time round the AIB are closer but unfortunately Nvidia decided to pretty much double the price on the 4080 lol
 
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AMDS MSRP of £999 for UK at launch was it?




Also, it's a bit silly always comparing "3rd party" AIB prices, at the end of the day, prices are dictated by a few things but 2 most common things are:

- demand
- stock/supply

As shown with nvidias market share, the majority are still willing to go with nvidia across most of the tiers/price points (that will probably change going forward though, at least where rdna 3 and ada is concerned). The only time prices will be at msrp or drop is when that demand isn't there or/and there is masses of stock.
The $999 6900xt I brought for its MSRP of £899 from Scan at launch so yeah. So the same $999 7900xtx is currently £974.64 but that would be expected based on current exchange so shall see once thet have been purchased and such. Gibbo had stated originally the $999 7900xtx was going to be around £1050 which was based on exchange rate so not expecting anything else.

To note I never watched for followed a discord to do such on purchase, I just went to Scan and brought it when it was released.

And well comparing AIB for the same model type is closest you can get. So course they are going to be compared. Gigabyte will do the same cooler/type for both brands so if you pay more for the same thing more fall you. If you think that RT is worth more than a £50 premium I think your mad too.
 
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This time round the AIB are closer but unfortunately Nvidia decided to pretty much double the price on the 4080 lol

This is what we have said, already with the 4090's at launch some brands were close to FE prices - because they can do it! When the stock is sitting for a while you will see this return, suddenly prices will magnetise to the FE+£70 or whatever the tier commands reflecting the real purchase prices that are not drip fed in waves.
 
The $999 6900xt I brought for its MSRP of £899 from Scan at launch so yeah. So the same $999 7900xtx is currently £974.64 but that would be expected based on current exchange so shall see once thet have been purchased and such. Gibbo had stated originally the $999 7900xtx was going to be around £1050 which was based on exchange rate so not expecting anything else.

To note I never watched for followed a discord to do such on purchase, I just went to Scan and brought it when it was released.

And well comparing AIB for the same model type is closest you can get. So course they are going to be compared. Gigabyte will do the same cooler/type for both brands so if you pay more for the same thing more fall you. If you think that RT is worth more than a £50 premium I think your mad too.

Worth noting that when Gibbo said that the exchange rate was around 1-1.12 it's now 1-1.22 desn't sound like much but it's a good percentage higher and does bring the price including tax to under £999 like you just mentioned, at that price there will be some margin in their for stores, it's not like in the US they will sell it for $999 with no profits. It will depend if UK stores decide to scalp it or not, but they could still put £25 extra on it and still hit the £999 mark.

I'm hoping they do because £999 is a huge psychological barrier to the price.

When it comes to AIBs my general view is perhaps a £200 premium is worth it for Ray Tracing (considering the next GPU i will again probably skip 2 generations of GPUs)

If the 4090 is £1700
AIB 7900XTX @£1500 would mean 4090 is worth the extra
AIB 7900XTX @£1300-£1500 would mean it would requires some deep diving into reviews to really see what's better value, (if raster is over 10% better on the 4090 id lean to the 4090)
AIB 7900XTX @£1100-£1300 I would say the 7900XTX is clearly worth it over the 4090 the preium for RT is just too great at that point.

If however reference is out at £999 with the current exchange rates i would need to see reviews of AIBs first to see if i think the extra £100-200 is worth it.

The above is of course all based on the fact i'm assuming the 7900xtx will be within 10-15% of raster performance of the 4090.
Now if raster is within 5% of the 4090 or even beating it in some games the value only increases that I give to the 7900xtx
 
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This is what we have said, already with the 4090's at launch some brands were close to FE prices - because they can do it! When the stock is sitting for a while you will see this return, suddenly prices will magnetise to the FE+£70 or whatever the tier commands reflecting the real purchase prices that are not drip fed in waves.

I liked the news stories that they sold out of the 4090 on launch.... I saw them in stock in the first week, interesting that they drip fed the launch to claim they sold out. Unless they were only talking about their reference cards which were at the MSRP
 
It's a duopoly, I bet there's lots of shenanigans going on in the background we might hear about in a decade or so, if they get caught. Probably a 0.001% annual profit fine and business as usual.
 
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The $999 6900xt I brought for its MSRP of £899 from Scan at launch so yeah. So the same $999 7900xtx is currently £974.64 but that would be expected based on current exchange so shall see once thet have been purchased and such. Gibbo had stated originally the $999 7900xtx was going to be around £1050 which was based on exchange rate so not expecting anything else.

To note I never watched for followed a discord to do such on purchase, I just went to Scan and brought it when it was released.

And well comparing AIB for the same model type is closest you can get. So course they are going to be compared. Gigabyte will do the same cooler/type for both brands so if you pay more for the same thing more fall you. If you think that RT is worth more than a £50 premium I think your mad too.

Fair enough, must have missed that as I was originally wanting a 6800xt and couldn't see anywhere at MSRP. I was signed up for 6800xt on DC too and hardly ever saw any 6800xt come in stock let alone for msrp.

Of course we have to compare pricing as at end of the day they are competing, point is, there are many factors to pricing outside of just how each products compare to each other, NVIDIA currently owns 88% market and AMD Now at 8% so naturally nvidia, aibs and retailers will probably be able to sell for a higher price than amd products, this is just the way the market works for everything.

If you think that RT is worth more than a £50 premium I think your mad too

Subjective and depends on one needs/wants isn't it? I would have agreed with that at turing release and maybe even ampere on launch but definitely not now especially when we are starting to see the raster effects looking poor in comparison to the RT options (and that's in amd sponsored titles), only going to get more noticeable/worse the difference going forward especially given how nearly every title is now jumping on RT. Imo it is rather embarrassing having a mid tier 3070 gpu match/beat amds flagship 6950xt in recent RT titles but as some love to say, just disable RT.... Which of course is perfectly ok if you value sheer performance and worse graphics, I have always been an IQ snob so will always prioritize visuals first (within reason). That and chances are if you're going for nvidia, there will be other reasons to justify the extra cost other than just RT i.e. dlss (still superior in quality and uptake compared to fsr), cuda, streaming/recording/nvenc, use of nvidia shield etc.

If anything, I would say you would have to be mad to not at least consider the importance/value of having a RT capable gpu as of now and going forward.

Personally I'm holding out till next year either way as rdna 3 certainly isn't worth 1+k and neither is nvidias options.
 
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If the 4090 is £1700
AIB 7900XTX @£1500 would mean 4090 is worth the extra
AIB 7900XTX @£1300-£1500 would mean it would requires some deep diving into reviews to really see what's better value, (if raster is over 10% better on the 4090 id lean to the 4090)
AIB 7900XTX @£1100-£1300 I would say the 7900XTX is clearly worth it over the 4090 the preium for RT is just too great at that point.

If however reference is out at £999 with the current exchange rates i would need to see reviews of AIBs first to see if i think the extra £100-200 is worth it.

The above is of course all based on the fact i'm assuming the 7900xtx will be within 10-15% of raster performance of the 4090.
Now if raster is within 5% of the 4090 or even beating it in some games the value only increases that I give to the 7900xtx

I am with you on most of the points on this.

What would be more interesting is if the AIB markup that your speaking of (1-200£) likely is worth it, if AIB's can do what the reference doesn't which is overclock to this 3Ghz level, uses better components/cooler and stretches the headroom so that it probably ties with the 4090 on raster. This would absolutely be worth the £1200 region as its still £500 cheaper than a 4090. It should also be battering a 4080 which would be the same price.
 
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Fair enough, must have missed that as I was originally wanting a 6800xt and couldn't see anywhere at MSRP. I was signed up for 6800xt on DC too and hardly ever saw any 6800xt come in stock let alone for msrp.

Of course we have to compare pricing as at end of the day they are competing, point is, there are many factors to pricing outside of just how each products compare to each other, NVIDIA currently owns 88% market and AMD Now at 8% so naturally nvidia, aibs and retailers will probably be able to sell for a higher price than amd products, this is just the way the market works for everything.



Subjective and depends on one needs/wants isn't it? I would have agreed with that at turing release and maybe even ampere on launch but definitely not now especially when we are starting to see the raster effects looking poor in comparison to the RT options (and that's in amd sponsored titles), only going to get more noticeable/worse the difference going forward especially given how nearly every title is now jumping on RT. Imo it is rather embarrassing having a mid tier 3070 gpu match/beat amds flagship 6950xt in recent RT titles but as some love to say, just disable RT.... Which of course is perfectly ok if you value sheer performance and worse graphics, I have always been an IQ snob so will always prioritize visuals first (within reason). That and chances are if you're going for nvidia, there will be other reasons to justify the extra cost other than just RT i.e. dlss (still superior in quality and uptake compared to fsr), cuda, streaming/recording/nvenc, use of nvidia shield etc.

If anything, I would say you would have to be mad to not at least consider the importance/value of having a RT capable gpu as of now and going forward.

Personally I'm holding out till next year either way as rdna 3 certainly isn't worth 1+k and neither is nvidias options.
Fair, I just don't play any games I don't think with RT anyways tbh so probably why but I still don't think for the IQ quality it is that justifiable at the moment. I do think there will be a turning point but I also think that's properly another generation yet before thet needs to be a consideration.

It's going to be another couple of years till RT becomes more of the norm and where things like UE5 really pushes it because of lumen and Nanite etc finally being truly viable.

I work with RT elements all time too with regards to rendering projects for work but honestly for gaming I haven't seen anything that really goes yep that's a reason.

DLSS/FSR I avoid completely as neither are as good as native so they are off as well and DLSS 3.0 is not the answer with their stupid frame generation/increased latency issues and much worse visuals. Streaming and recording with AV1 I don't think Nvidia hold anything over AMD there either anymore as AV1 keeps moving forward so tbh I really struggle to see the extra value give. I actually have found from my 780/980 nvidia to the 6900xt AMD software/driver package more stable as well for myself.

If the 4090 came in at the £1100 I could really see why people might pay the extra over the £999 7900xtx (assuming it comes at thar price) but yeah 45% more is mental.
 
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Until RT allows me to enable it at 1440P and it not compromise my performance too much its of no consideration to me.

If you're the sort to buy £2000 GPU's then yeah, sure... i get it.

But for me if i can't get the performance i want for £500'ish i'm not interested so it doesn't factor in to what GPU i buy.
 
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I am with you on most of the points on this.

What would be more interesting is if the AIB markup that your speaking of (1-200£) likely is worth it, if AIB's can do what the reference doesn't which is overclock to this 3Ghz level, uses better components/cooler and stretches the headroom so that it probably ties with the 4090 on raster. This would absolutely be worth the £1200 region as its still £500 cheaper than a 4090. It should also be battering a 4080 which would be the same price.

Agreed but this depends on how much freedom their AIBs are given considering the 7900xtx is a 2x 8pin connection and low(er) power draw target if AIBs are allowed to unleash with a 3x8pin connection and they can push it to 10%+ performance gain than AIBs at £200 would look more appealing, now if AIBs can push it to be neck and neck with the 4090 that would be well worth a £1200-£1300 premium, as i wouldn't given RT a £400 value.

I don't even talk about the 4080 anymore, i think most people agree now it's a pointless card haha.
 
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Agreed but this depends on how much freedom their AIBs are given considering the 7900xtx is a 2x 8pin connection and low(er) power draw target if AIBs are allowed to unleash with a 3x8pin connection and they can push it to 10%+ performance gain than AIBs at £200 would look more appealing, now if AIBs can push it to be neck and neck with the 4090 that would be well worth a £1200-£1300 premium, as i wouldn't given RT a £400 value.

I don't even talk about the 4080 anymore, i think most people agree now it's a dead card haha.
We already know AIB have 3x8pin though. So we know they are aiming to deliver that extra 5-10% over the reference but the cost could be 150watt more to do so. However based on the paper math so far that would put them as fast as 4090 or faster than the FE at least.

A £1200 ish AIB 7900xtx over a £1750 AIB 4090 seems pretty obvious. This is to note as well that the RT performance being discussed with the 7900xtx is 3090Ti/4080 level still. Its only the 4090 with the insane RT performance. At least tha was discussion a week ago unless that's moved at all? It's not like games are suddenly unplayable, the 3080 and 3090 RT was apparently fine for nvidia last year and now AMD offer similar or more than that it not good enough.
 
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We already know AIB have 3x8pin though. So we know they are aiming to deliver that extra 5-10% over the reference but the cost could be 150watt more to do so. However based on the paper math so far that would put them as fast as 4090 or faster than the FE at least.

A £1200 ish AIB 7900xtx over a £1750 AIB 4090 seems pretty obvious. This is to note as well that the RT performance being discussed with the 7900xtx is 3090Ti/4080 level still. Its only the 4090 with the insane RT performance. At least tha was discussion a week ago unless that's moved at all? It's not like games are suddenly unplayable, the 3080 and 3090 RT was apparently fine for nvidia last year and now AMD offer similar or more than that it not good enough.
Of course that's my expectation too, but it's still paper maths, so we wont know for another 9 days!

I did find i can probably sell my 1080ti for £200 so I could push for an AIB depending on how it reviews.
 
There plenty of 4090 depending on model between £1749 and £1900 but if specifically the FE then yeah. But the £1200 AIB pricing for 7900xtx that is rumoured would mean a £550/45% price increase for RT basically which is mental.

I can see for those that want latest RT performance about £200 being fair enough but otherwise it just such a huge markup.
£1200 would be too much especially for a card that's 2nd best in raster and at best 3rd in RT.
 
£1200 would be too much especially for a card that's 2nd best in raster and at best 3rd in RT.

If it's 2nd best in rasta around 10% slower but 30% cheaper that's not too much at all that's very good value. I don't place that much value in RT and nor do many people. If you want to pay a £500 premium to have RT that's your choice, very few people will value RT at £500 and the rasta looks to be close enough at a significantly cheaper price.
 
The FE pricing and microscopic availability is a marketing tactic to sell the other cards.

Oh you missed out again did you, keep trying, keep trying :p

Shame you're missing out eh.

This is used in games constantly these days. You can chase your tail doing tedious stuff and with enough time and effort you'll probably get it or. Or you can pay hard cash to skip that trash and guarantee the reward right now.

Nvidia, how you're meant to be played :)
Someone actually gets it. The AMD reference card and its RRP are used expressly to draw people on the showroom floor. There will be a miniscule volume, especially here in the UK -- and even its price will be elevated by vendors. It will be the >£1200 heated-seats models they will be trying to lure us into.

The FE is still used in this way, but for nV, it's more and more used as a sword of Damocles over the head of AIBs. That's to say, nV is using their FE to demonstrate they can control the market with the aim of scaring AIBs to fall in line.
 
Someone actually gets it. The AMD reference card and its RRP are used expressly to draw people on the showroom floor. There will be a miniscule volume, especially here in the UK -- and even its price will be elevated by vendors. It will be the >£1200 heated-seats models they will be trying to lure us into.

The FE is still used in this way, but for nV, it's more and more used as a sword of Damocles over the head of AIBs. That's to say, nV is using their FE to demonstrate they can control the market with the aim of scaring AIBs to fall in line.
Don't knock heated seats, marvelous on short journeys in the winter ;) That said let someone else pay the mark up and buy used:cool:
 
Don't knock heated seats, marvelous on short journeys in the winter

Heated seats and steering wheel are misunderstood, if you haven't had them you'll wonder what all the fuss is about, but it is such a nice to have benefit and something I enjoy. I wouldn't bother with ventilated unless I lived in a really hot country though. :)

As for 7900XTXHRTXXRRTXHX it'll be £999 inc for MBA... keep saying it... AIB's 1 gazzillion dollars
 
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