Bundle Stars to become Fanatical.com

heartburnron · 25 Oct 2017 at 16:26

As someone who has made 30 transactions with Bundle Stars this year, containing 100+ games I really hope this isn't a change for the worse. Always a bit nervous when something isn't broke...

https://www.fanatical.com/prelaunch.html

Raumarik · 25 Oct 2017 at 19:54

not really sure why they'd rebrand to that? odd choice of name

heartburnron · 25 Oct 2017 at 20:46

Halfmad said:
not really sure why they'd rebrand to that? odd choice of name

Isn't it. Apart from their flash sale star deals the bundles are what make the site unique - yes they stock plenty of games but that part of their store is no different to any other key site. Some of their bundles and star deals have been amazing value - hope that continues.

loftie · 25 Oct 2017 at 22:36

Yea seems really odd. It's not like it was a rubbish name, and the new name is a bit cringe worthy. I almost thought it was something to do with the esports team fnatic.

McBain · 25 Oct 2017 at 23:44

Some sort of reaction to IGN buying out Humble Bundle perhaps?

Malevolence · 26 Oct 2017 at 00:10

McBain said:
Some sort of reaction to IGN buying out Humble Bundle perhaps?

What, something like IGN acting like the scumbags they are and trying to copyright the term 'Bundle'?

Gimpymoo · 26 Oct 2017 at 01:03

McBain said:
Some sort of reaction to IGN buying out Humble Bundle perhaps?

WHAT?

A shame, Humble were a decent company. Good ethics too, apparently they gave devs the biggest share of profit from all e-sellers. They supported DRM free too.

Will the charity element continue in the same way as IGN will just want profit?

It is slowly becoming a two horse race with Steam and GOG with Steam having a 5 lap head start.

Gimpymoo · 26 Oct 2017 at 01:04

Halfmad said:
not really sure why they'd rebrand to that? odd choice of name

Having just seen thir "pre-launch" video, it seems like a rebrand to come across as more "l33t" it seems

Fishbait · 26 Oct 2017 at 07:32

Bad name, bloody awful "music".
Not off to a good start :rolleyes:

robin66 · 26 Oct 2017 at 08:54

We'll see if they make any improvements I guess.

Other than this bad name change choice.

Daftbrown · 26 Oct 2017 at 12:28

I don't know the ages of posters in this thread (I'm 33) but I imagine that the rebrand is aimed at a younger generation to appear totes wicked cool bangin' or whatever.

robin66 · 26 Oct 2017 at 12:52

Daftbrown said:
I don't know the ages of posters in this thread (I'm 33) but I imagine that the rebrand is aimed at a younger generation to appear totes wicked cool bangin' or whatever.

I agree it does look like they are trying to target a younger demographic.

loftie · 26 Oct 2017 at 15:24

Daftbrown said:
I don't know the ages of posters in this thread (I'm 33) but I imagine that the rebrand is aimed at a younger generation to appear totes wicked cool bangin' or whatever.

Made me lol and then die a little inside

x-st · 26 Oct 2017 at 15:27

I feel like it dilutes the brand a little. With Bundle Stars I knew what they were doing....Fanatical is just kind of generic.

Raumarik · 26 Oct 2017 at 17:20

More dislikes than likes on their rebrand video sort of says it all.

Daftbrown · 26 Oct 2017 at 20:13

loftie said:
Made me lol and then die a little inside

I know, it's terrible, I forgot "awesome".

Mark A · 26 Oct 2017 at 22:04

Fanatical sounds like an esports team or something... Really strange rebrand, especially when 'bundle' is synonymous with good value indie games due to the success of Humble bundle.