Content Management Systems

fini

fini

fini

Soldato
Joined
26 Aug 2004
Posts
7,571
Location
London
I've been noticing recently that an awful lot of the top brands in the UK have websites that begin
brandname.co.uk/webapp/wcs/stores/servlet/ProductDisplay?
Click to expand...
Indeed doing a search on "/webapp/wcs/stores/servlet/ProductDisplay?" brings up over 2 million results. I presume that these companies must be using the same CMS for their URLs to be effectively identical. Does anyone know what CMS it is?

Examples of website that have that same string (that aren't competitors) are:
homebase
halfords
topshop
burton
 
there are no clues in the code of the sites....
Bear in mind that I'm fairly sure that all those brands are owned by the same people!
 
Yeh I did the normal checking, but couldn't find anything. I just think it must be the CMS because why would two different CMS' produce the exact same hideous looking URL's? I was hoping that someone might be familiar with it as it must be a relatively big CMS company (I would presume).
 
A unique approach indeed, I wonder if they employ some sort of landing page system because boy is those URLs ugly... U.G.L.Y. you ain't got not alibi... etc :D
 
marc2003 said:
linky in the footer of the halfords site. :)

http://www.halfords.com/webapp/wcs/...yView?langId=-1&storeId=10001&catalogId=10151
Click to expand...

Ah missed it - easy to do with how busy that site is! Thanks :)

@PMWD -nope go to the halford's home page and look in your URL - they 302 to it - which means they lose all possible PageRank - strange and ugly decision...

EDIT:Just looked at their blog and
the great news is that Halfords and Salmon have been shortlisted in the Retail website of the year category.
Click to expand...
Are they insane! The website's hideous

EDIT2:Looks like Salmon used IBM WebSphere Commerce - someone needs to teach the IBM team what SEO means :/
 
Last edited:
You must log in or register to reply here.
Back
Top Bottom