FIFA - non profit making?

Soldato
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On the news just now, they did an article on how businessmen in SA are cashing in on the world cup, in particular, a man who created a 2010 keyring. FIFA have stopped him and are filling lawsuits on thousands of similar cases. Considering FIFA have a billion (dollars or sterling, not sure) in reserve, it seems like a case of goliath stepping on the small man. This is a way a country like South Africa had a good opportunity to make some money, yet they're being crushed. A spokesman for FIFA said it's not for profit, not for the sake of money, but so that FIFA have enough money to spend on other football tournaments, or something to that effect.

FIFA a non profit making organisation? Maybe once, but right now, I don't buy it.
Football is all about making profit these days.
 
It goes without saying really. The WC is like the Champion's League or Euros, a massive cash cow for them and unsurprisingly they'll protect their investors.

Remember the last Euros, a Dutch beer company made shorts with their logo on them which were sold to fans just prior to a match. Loads were bought, and eventually at the gates they were compulsorily removed because they weren't from the 'official beer' company. People were attending the game in their pants.

Footballers are prohibited from taking their shirts off after celebrating because the kit sponsors get less tv time. Sod the official reasons of it not being a good example.
 
It goes without saying really. The WC is like the Champion's League or Euros, a massive cash cow for them and unsurprisingly they'll protect their investors.

Remember the last Euros, a Dutch beer company made shorts with their logo on them which were sold to fans just prior to a match. Loads were bought, and eventually at the gates they were compulsorily removed because they weren't from the 'official beer' company. People were attending the game in their pants.

Footballers are prohibited from taking their shirts off after celebrating because the kit sponsors get less tv time. Sod the official reasons of it not being a good example.

This is what is wrong with football today, too much focus on money. Not that I'm a particularly avid football fan, though I'll be watching the world cup. But one gets the impression that money is far, far more important in football than the football itself, making organisations like FIFA look pretty shallow.
 
Mate it's the entire world that's money obsessed, not just football, it's just what we've become as a race. It's bad but true
 
FIFA make a ridiculous amount of money from the World Cup, and the host country has to sign a legally binding document that exempts the entire tournament and anyone associated with the tournament from taxation in the host country.
 
One of englands arguements for bidding for the world cup 2018 was that they would create more profits for Fifa then its other rival bidders.

Source: bbc website.
 
Just look at motor racing. The second a race is over the drivers get decked out in every possible item of advertising. Football is not far behind.
 
Not sure what the problem is. The WC is FIFA's flagship tournament, they're protecting their brand. No different to what UEFA, FA or individual clubs do anywhere else.

Bear in mind the amount of money FIFA/UEFA/FA pump into grass roots football as well, so its not like its ALL going into Sepp and Jack's private accounts.

Football is a business, FIFA will protect their brand like any other company.
 
Just look at motor racing. The second a race is over the drivers get decked out in every possible item of advertising. Football is not far behind.

I've said this a few times, I'm still surprised football shirts don't look like formula one cars yet. There's only one kit sponsor and the manufacturer on them.
 
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