Getting a redirected domain onto Google

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I have a client who has four domains in the following format (examples are not the real domains):

johnswidgets.co.uk
johnswidgets.com
jwidgets.co.uk
jwidgets.com

The website is hosted on johnswidgets.co.uk and all the other domains redirect to it. However, they use the jwidgets.co.uk for their email addresses. Not sure why, but that's the way they like it.

Now if someone types jwidgets.co.uk into the browser address bar they get redirected. However, type it into Google and obviously no results for the company show up.

Is there a way to get the shortened version to start ranking on Google? I'm aware it won't happen overnight, but is there something they could put in place that could do this over time?
 
Dont redirect them maybe? And set them as parked or addon domains instead.

This way, all your meta tags and SEO stuff will still get applied to your addon/parked domains.
 
When you say that all the other domains are redirected to it, are these proper permanent redirects (HTTP 301), or something else?

If your client runs their site from johnswidgets.co.uk but would like to rank for the keyword jwidgets as well, then just owning the domain isn't enough to accomplish this (though it helps if properly redirected) - the site must actually target the keyword as well!
 
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