How do you square the circle...

Angilion said:
But if he does buy some thing, he's more likely to buy that company's version of that thing rather than some other company's version of it. So the adverts have worked on him.

A perfect example of how advertising works very well is branded generic over the counter medicine. It's exactly the same stuff, e.g. 200mg of ibuprofen is 200mg of ibuprofen, but people will pay many times as much for it solely because of the name on the box and that's solely due to advertising.

An example:

https://www.wilko.com/en-uk/health-beauty/health-wellbeing/pain-relief/c/693?q=:relevance:type:Ibuprofen

Wilkinson's own brand 200mg ibuprofen caplets are 30p for 16.
Nurofen 200mg ibuprofen caplets are £2.50 for 16.

That's in the same shop, on the same shelves, right next to each other. Just a random example - I'm sure you've seen the same thing yourself for all sorts of things. I picked medicines because they're very tightly controlled so you can be sure they're identical.

When advertising allows a company to sell a product in direct competition to exactly the same product at less than 1/8th of the price, advertising clearly works very well.
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I would always buy the cheapest paracetamol and ibuprofen (sometimes as low as 15p for a 16 pack of paracetamol).

When a product is identical, I will get the cheaper one. When the products aren't identical or comparable, I will weigh up the pros and cons and buy the one I find offers the best value.
 
String said:
You have effortlessly listed the products that you wouldn't buy as a result of advertising, but what about the products that you did buy? How many of the products that you have listed would you actually make a purchase decision on anyway? Cillit Bang?? WeBuyAnyCar? Who did you opt for instead of them? I'm suspecting the answer might be no one, because you weren't interested in the product or service in the first place. This is not evidence that advertising has no effect on you, it's a list of adverts that annoy you.

Think of the last purchase decisions you actually had to make, and think about why you chose one product over the other. Can you honestly say advertising and marketing played no part?
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The last big purchase I made was a second hand iPad mini 4. I bought it because it's the best 8" tablet you can buy. No advertising required.

I bought some jeans from Tesco the other day because a) I've been looking for black jeans in my size for ages, b) they are pretty cheap at Tesco and c) I was at Tesco. No advertising required.
 
String said:
Says who, Apple? Think about it, what makes it the best?

I'm not trying to goad you with my opinion, I'm genuinely asking you to consider why you think that Apple tablet is the best. It's the very crux of what we're talking about; marketing so surreptitiously slick that we're convinced that we've come to our own conclusions, completely unaided.
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ios makes the iPad the best tablet. No need for android. It’s the software that makes a tablet.
 
String said:
I can't really add much more than I have, only to add that your post once again reads like an Apple tag line.

There's a reason why you think other tablets aren't even worth your consideration, and that thought process cost Apple a lot of money. The rewards for them are obvious; it was money well spent. That's the power of advertising & marketing, and that's why it's one of the largest, most lucrative industries in the world.
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the reason why other tablets aren’t worth consideration is because android isn’t as good an OS as iOS is. And I know that from using both. Why would I deliberately get a worse software experience? No advertising required.
 
Burnsy2023 said:
You're making a lot of statements without explaining why. Why is iOS better than android on a tablet platform in your opinion? What features does it lack? What experience is worse and why?
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no google harvesting my data for advertising purposes.

proper tablet apps.

integrations and cross working between other iOS and Mac devices.

safari with adblocker.

And if you have one with it, Face ID.
 
Haggisman said:
Dettol, and I traded my car in at a dealer.

I didn't say that advertising has no influence on me, I said it's generally a negative one, there's a massive difference, and I know they say that no publicity is bad publicity, but unless the aim of your marketing campaign is to get less customers, then I'm going to have to disagree.

Last big purchase decision: 5700xt, bought because of a combination of reviews and price/performance ratio, can't say I've ever seen an advert for one

Before that, honestly struggling to think, 99% of my purchasing decisions are based around procuring whichever item is the most appropriate for my needs, from wherever has it for the best price/service combination
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exactly the same for me. I don’t buy anything I don’t need or want.
 
String said:
That's very unconvincing, and easily countered. However, this isn't the tablet forum so I don't want to go too far into that (unless you do). What I do find more telling, so far as the subject of this particular conversation is concerned, is this "reason".



Seriously, you can't recognise what you've did there?
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That’s fine because I have no interest in justifying myself to you. I already know what is what.
 
String said:
I knew you would spit the dummy out. Inevitable really, but you did start the thread and ask the question. You did quote my post originally, so what am I to do? I've took the time to explain my train of thought, but as @Burnsy2023 said earlier, you're just making statements with no substance.
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im not spitting my dummy out and I don’t care what you think. I’m not here to be lectured about my so-called ‘wrong-thinking’, the discussion point is how to square the circle that is people hating advertising but people also not willing to pay for things.
 
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