KFC ad Racist or not?

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Soldato
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This got pulled for being racist the other day:p


Personally i dont find it racist at all, yet some people have been:confused:

Now here is a video of some over sensitive Americans talking about it:p


So is anyone here been offended by this then?:p

AN advertisement for KFC that depicts an uncomfortable white cricket fan giving rowdy West Indians fried chicken has been slammed in the US as racist.

In the commercial, screened during the cricket Test , the young man is swamped by rowdy West Indies supporters.

The ad, part of KFC's "Cricket Survival Guide" series, depicts Mick the Australian surrounded by dancing West Indies fans.

"Need a tip when you're stuck in an awkward situation?" Mick asks the camera.

He then shares a bucket of fried chicken with the unruly crowd, bringing them under control. "Too easy," he says.

The commercial gained international notoriety when it was posted on the video-sharing website YouTube, attracting more than 2700 comments over three weeks.

Critics said the commercial perpetuated a stereotype that African Americans eat large quantities of fried chicken.

US radio presenter Ana Kasparian told her audience the advertisement was clearly racist.

"These people, they're so unruly and uncivilised and so rowdy, jumping up and down," she said. "They just can't sit down unless you give them some damn fried chicken! It's too easy!"

Blogger Craig Brimm said the commercial depicted the fans as "noisy negroes that just won't shut up".

But in a statement yesterday, KFC Australia said the ad had been "misinterpreted by a segment of people in the US".

"It is a light-hearted reference to the West Indian cricket team," the statement read.

"The ad was reproduced online in the US without KFC's permission, where we are told a culturally based stereotype exists, leading to the incorrect assertion of racism.

"We unequivocally condemn discrimination of any type and have a proud history as one of the world's leading employers for diversity."

The case follows last year's ill-fated "blackface routine" on Hey Hey It's Saturday, which was also widely condemned in the US.

In the 19th century, white performers travelling the southern US would paint their faces black and perform racist scenes.
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http://www.theaustralian.com.au/bus...lammed-as-racist/story-e6frg996-1225816762016
 
Some people have nothing better to do than complain i guess.
I found it quite funny tbh, and certainly not from a racist point of view, in fact almost the opposite prejudice imho.
You got this stuck up australian trying to watch cricket where a bunch of free-spirited afro-americans are kicking it up and enjoying life/themselves.
Afro-americans do seem to be synonymous with KFC, but so what, most people outside of England (mainly USA) think all us brits wear bowler hats, carry long black umbrellas and speak la-di-daa.

The only bit in that ad that i think people would have found offensive is the words "too easy!" spoken by the aussie guy after handing out the KFC and they all settle down.
That i can probably understand would get under some peoples skin. Other than that.....meh!
 
It's an Australian ad targeted at Australians, and the Americans have got up in arms over it because it's available on youtube? Seems daft to me.
 
I don't think it's racist at all.

He is clearly supposed to be at a cricket game of South Africa vs Australia, and he's the only Australian in the crowd - he just happens to have some KFC and is sharing it round!

As above.. more of a stereotype!

Edit: Just to add to my above statement... All of the people in the ad clearly didn't think it was a rascist, majority being black.
 
As usually people complaining about poop, I didnt find it rascist at all and I am black myself. As stated its more of a stereotype. Personally I cant stand KFC, I think the chicken is nasty and undercooked. Its all about Nandos these days:)
 
Ciphon said:
I don't think it's racist at all.

He is clearly supposed to be at a cricket game of South Africa vs Australia, and he's the only Australian in the crowd - he just happens to have some KFC and is sharing it round!
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West Indies not South Africa:p

And its how they do really act, The bring all the drums, flags dancing jumping around:D

I find this more racist TBH and just shoes she has never seen a Cricket game with a West Indies Crowed (Id be suprissed if she had even seen a cricket game.

Lol worthy coment
"These people, they're so unruly and uncivilised and so rowdy, jumping up and down," she said.
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And the Fans


So what are they again?

"These people, they're so unruly and uncivilised and so rowdy, jumping up and down," she said.
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Dumb *****:D
 
Of course it's racist, they didn't share with the white dude. The Americans talking about it lol, bet they've never even heard of cricket.
 
if it were the english cricket fans dancing about and he pulled out some cups of tea to calm them down no one would bat an eye lid....

and those two americans trying to say the black fans are shown as uncivilized savages WTF :eek: ? thats how many people act at sporting events dancing about and having fun FFS!

its fine when its an advert for rum though aint it and they try to tell us white folk to chill out be jamaican COUGH


maybe if the guy chucked the bucket of chicken and all the black people chased it or if he said GTFO you black ****** you aint having my chicken it would be racist
 
Definitely racist lol, feeds off the negative stereotype that black people like eating fried chicken. Could only happen in Australia these days.
 
He is amongst opposition fans and gives them KFC to be friends with them

To call it racist is ludicrous
 
scorza said:
Definitely racist lol, feeds off the negative stereotype that black people like eating fried chicken. Could only happen in Australia these days.
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how is it a negative stereotype? do you know any black people? its pretty much fact that they like fried chicken :rolleyes:

whats wrong with fried chicken anyway?
 
thinking about it lets hope they dont do a chinese one where he offeres them chicken fried rice.

its a negative sterotype aswell .....

best not give the italian fans pasta or pizza
 
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