to make it executable for the file owner: chmod u+x the_file
to make it executable for members of the file group: chmod g+x the_file
to make it executable for just everyone else: chmod o+x the_file
to make it executable for all three: chmod +x the_file
to make it not executable for all three: chmod -x the_file
simples, the same works with making (+) or unamking (-) it excecutable (x), readable (r) and writable (w) for owner (u), group (g), others (o) and all (nothing or a).