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Oxide Developer: “NVIDIA Was Putting Pressure On Us To Disable Certain Settings In The Benchmark”

Soldato
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2 Jan 2012
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UK.
Oh yeah, don't get me wrong, they make some fantastic cards, but I hate the way they do business.

100% Agreed, but the flip side is AMD poor at execution, launches and timing etc means that there no better. I.e failing in execution is still letting customers down, although in a different way to Nvidia's brutal unethical? Business practices. Great products but failing on the execution and also pricing right now.

Sometimes it reads like AMD want us to feel sorry for them because Nvidia plays dirty, and we should buy an inferior product at a high price to support them. AMD need to answer with better hardware / support, (Referring to older AMD articles) not just speaking out about unfairness.

So neither AMD or Nvidia are ideal. Until there is a third player (Probably never) just buy whoever has best hardware, unfortunately for AMD it's Nvidia atm.

I've got no problem moving to AMD when they have the performance edge, or at least performance VS price edge. They don't have either atm imho.
 
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you do realise that AMD currently are operating under same budget as you probably :D so would you be able with your finances execute fiji launch better? :D

Haha :D

Yeah but they could have priced more aggressively, or included bundles. You either have performance edge or performance VS price. AMD have neither and are trying to charge as much / even more than Nvidia.

At least held off launch until stock was plentiful.

AMD make good products, but seem to blunder in execution every time. Which ultimately is just as much a letdown to customers as Nvidia's questionable business practices.
 
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but why would they price it better if all available cards are being sold? It does not make sense.
When Hynix finally manages to bring more HBM to market then AMD will drop prices, that is given. But for now they sell every single card they send to (r)etailers.

True, but then launching with limited stock has also hurt the launch, overall more damage than good to AMD's market share / mind share with consumers.

would have been better to wait and have plentiful stock? Come in at a more aggressive price point and get more sales while offering more performance for your money. That would have won back some faith at least.

AMD's Fury X more expensive than some 980 Ti cards, comes with no game etc. Is slower expect at 4K where not many people are actually gaming anyway.

Definitely think this launch was fudged.

I've read that AMD finances are secure until at least 2019, even if Zen and next GPU are a disaster, so AMD have some room to improve next year. Maybe they just want to make a limited run of Fury and sell each card, I just don't think it's done them any favors inning over new customers or restoring faith after being behind for a while.
 
More relevant info here,

Oxide dev: Console devs are now getting 30% extra GPU performance via Async Compute

Nvidia’s PR has previously put the blame for Ashes of the Singularity’s less than stellar performance on Microsoft’s latest graphic API i.e. DX12, on Oxides Games. Though, the developer assures that there is no dispute between Oxide Games and Nvidia. He believes that the initial confusion between the two was due to Nvidia’s demand that the studio disable certain settings in its benchmark, which it declined.

things could get pretty disruptive in a year when graphics engines built around and optimized for AMD’s GCN architecture start making their way to the PC.

http://gearnuke.com/oxide-dev-console-devs-now-getting-30-extra-gpu-performance-via-async-compute/#
 
People who defend either side to the death confuse me. Here is how to solve the debate;

When the first DX12 game comes along that you want to play, try it out. If you get performance/settings you are happy with, stay as you are. If you don't - buy a card that gives you the performance you want at the price you can afford. IGNORE THE COLOUR!!!?!?~@#'

Buying/paying more from the same company blindly just because is moronic.

Agreed, makes sense to buy the best available hardware within your budget at the time. Purely buying on brand seems weird to me, but some people do this. Each to their own.

Even with AMD's DX12 advantage, it makes little difference in the real world as 99.99% of games are older DX. I.e the 980 Ti is best hardware still, and start from cheaper than AMD's Fury X.

By the time DX12 games are plentiful, I imagine Nvidia will have much faster hardware than Maxwell, and people will be looking to upgrade anyway.

So imho it still makes sense to go Green atm. When AMD has performance advantage across many current titles, that's when I would consider switching.

I do think AMD offer awesome longevity to their cards, and if current AMD users get more use out of their current cards even with DX12 lands than it shows AMD looking after their consumer base. Even better if they could take back the performance crown though. Next time AMD plz.
 
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