Firstly, Intel is releasing a processor called Silverthorne for that sort of market. It's an in-order execution core so, to be honest, it's going to be a bit crap anyway.
VIA on the other hand is just releasing a processor for that same market with 1MB of L2 cache, an out-of-order execution core and is capable of 3 uOps per cycle, similar to the Athlon 64, except it has a similar ability to fuse instructions like Intel's Core. All this means VIA's next processor is actually going to be a very capable little chip, especially for its market.
Apparently they could run Crysis on it.
Edit: Just thought I'd point this out, unlike VIA and Centaur's previous designs, its floating point unit is very powerful, even up against modern architectures.
Nice find !!

I'll be keeping an eye out on this when it comes to market. Might be just the ticket for a powerful, small and silent HTPC
