Pre build Geforce GTX 1070

Typically the main difference between different cards with the same gpu will just be the cooler and maybe a better warranty. But looking at that build i would guess that the price difference is caused by the discout OC are able to provide on the first card which they dont have on the other
 
Apart from just having different coolers, aftermarket cards have a lot of variables. Was the GPU binned? How many power phases are there? Of what quality? Etc.
There was an issue with the VRM's on the 1070/1080s from EVGA with the ACX cooler overheating months ago but I believe that was sorted. If you don't plan to overclock the card your main concern with cooler choice should be loudness IMO.
 
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