Not sure there ever was one officially, I think Sony were just boring and always called it PS3.
This site suggests some journo's called it Cell (not just the processor, but the actual console itself)...
Note:
* "Cell" is the code-name for an advanced microprocessor under development by IBM, Toshiba and Sony Group. Some gaming journalists have also used "Cell" as the codename for the PlayStation 3 (PS3)
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