Rebellion take action against Ironclad for using "Rebellion" in "“Sins of a Solar Empire: Rebellion”

Soldato
Joined
31 May 2005
Posts
15,640
Location
Nottingham
http://www.gameplanet.com.au/news/g...developer-Rebellion-is-also-a-trademark-troll

Sniper Elite studio Rebellion Developments is attempting to prevent Ironclad Games from trademarking “Sins of a Solar Empire: Rebellion” in Canada, on the basis that the game’s title is too similar to its company name.

Sins of a Solar Empire: Rebellion is a standalone expansion for Sins of a Solar Empire, and was released back in June 2012.

In a blog entry posted last week, Ironclad revealed that this isn’t the first time Rebellion Developments has attempted to block its use of the word “Rebellion”, and that in fact it filed a trademark opposition in the US around the time of the game's release.

"There can be only one reason for choosing the name ‘Rebellion’ as the name of this game, and that is that it is identical to our client's name,” reads the complaint from Rebellion's lawyers.

“The choice of name for your game is designed to confuse members of the public into believing that this game emanated from our client or has been endorsed by our client.

“Alternatively, you have chosen ‘Rebellion’ as the game's name to take unfair advantage of the reputation of our client or to dilute the distinctiveness of our client's reputation,” it continues.

“All these actions are types of passing off that the choice of ‘Rebellion’ by your company is intended to perpetrate on our client's goodwill. If you are allowed to misrepresent your game in the way indicated, it will cause damage to our client's goodwill."

At that time, Rebellion Developments was calling for the destruction of all of Ironclad’s existing promotional and marketing materials, for monetary compensation, and for a gag order for Ironclad.

However, its complaints were dismissed by a judge, who stated that Rebellion had failed to establish that the word "Rebellion" had no artistic relevance to Ironclad’s game, or that it was explicitly misleading.

“This point is particularly important to smaller developers who cannot afford to enter a lengthy and expensive court battle," wrote Ironclad’s Blair Fraser. "We are very proud that this judgement could help others in the future.”

Ironclad doesn't like to talk about the business side of things in public, Fraser told PC Gamer this week.

"We never brought up the cease and desist. We never talked about being served. We never commented when the story broke in the news. We never spoke when we won the case. We kept silent for over two years. However, last week we decided to break our silence.

"For years now there has been a growing sense in our company that trademark issues in the gaming industry were getting out of hand and that talking about our experience might help," he added.

"Our hope is that other developers will see this and be willing to explore, maintain and defend their freedom of expression without as much worry.

Fraser said he’d quit his job before he let Sins of a Solar Empire: Rebellion be renamed.

"Everything in Sins of a Solar Empire: Rebellion, including the gameplay, the lore, the cinematic, the logo, the factions, the research subjects, the capital ships, the Titans, and every single asset was designed to fit into the overarching theme of 'rebellion.' No other word in the English language comes even close," he said.

"The disappointing part is that if one of the [Rebellion founders] had called us up on the phone from the start and discussed the matter in a polite and reasonable manner, I think this would have turned out a lot different.

"Surely, there is a better way to defend a trademark.”

Ironclad expects further cease and desist orders from Rebellion Developments to surface in other countries such as the United Kingdom, said Fraser.

“We fully expect they will continue this worldwide but so long as the countries they choose to oppose us in protect freedom of expression, we intend to continue fighting,” he wrote.

Earlier this year, The Banner Saga developer Stoic and Candy Crush Saga developer King clashed in a similar manner over the former's use of the word "saga".

http://forums.sinsofasolarempire.com/455527/page/1/

Sins of a Solar Empire's Ironclad Games Sets New Legal Precedent for Video Game Trademarks

By Blair Fraser on June 25, 2014 1:12:45 PM from Sins of a Solar Empire Forums Sins of a Solar Empire Forums

Sins of a Solar Empire's Ironclad Games Sets New Legal Precedent for Video Game Trademarks

Over two years ago we embarked on an adventure that led us to stand up against a much larger company, fight for freedom of expression and ultimately set a new legal precedent. We had hoped to never talk about this publicly however recent events have convinced us that it might help our ongoing business, other developers, and the community as a whole to share some of our experience.

Ironclad Games is a game development studio of 15 employees based in Canada and is best known for its Sins of a Solar Empire series. Rebellion Developments is a video game company of approximately 250 employees based in the United Kingdom and is best known for its Sniper Elite and Alien vs. Predator series (source).

In April of 2012 we received a cease and desist order from representatives of Rebellion Developments. They asserted that our use of the word "Rebellion" in the title of our game "Sins of a Solar Empire: Rebellion" was violating their trademark. Rebellion Developments made a number of demands including destroying all our existing promotional and marketing materials, paying them money and agreeing to never talk about it.

But from our perspective, the most influential portion of the cease and desist order was the following paragraph:

"There can be only one reason for choosing the name "REBELLION" as the name of this game, and that is that it is identical to our client's name. The choice of name for your game is designed to confuse members of the public into believing that this game emanated from our client or has been endorsed by our client. Alternatively, you have chosen REBELLION as the game's name to take unfair advantage of the reputation of our client or to dilute the distinctiveness of our client's reputation. All these actions are types of passing off that the choice of REBELLION by your company is intended to perpetrate on our client's goodwill. If you are allowed to misrepresent your game in the way indicated, it will cause damage to our client's goodwill".

We'll leave it to the reader to decide if that is the only reason we could have chosen the title "Sins of a Solar Empire: Rebellion", whether or not the gaming community is so easily confused and whether or not we would have benefited from associating with Rebellion Developments' reputation.

Rebellion Developments' full complaint was issued in June and can be found here. You'll notice that the complaint is filed against Ironclad Games and Stardock. However, as we (Ironclad Games) are the owners of the Sins of a Solar Empire intellectual property we are responsible for the defense of it.

Just a month prior to receiving our cease and desist order we witnessed a high profile settlement between Mojang and Bethesda over the use of the word "Scrolls". Strongly influenced by this we decided that reaching a settlement was the best course of action. During the settlement discussions we were brought up to speed on U.S. trademark law and became convinced of the validity of our position even though there was no legal precedent set for video games. Additionally, over the course of this process the story broke and spread to various news outlets. Hundreds of posts across dozens of websites vocalized support for our case and against Rebellion Developments' actions. This further emboldened our resolve to seek favorable settlement terms despite the risk.

Our research suggested that it was very likely that Rebellion Developments would take further action against us if a settlement wasn't reached. Rebellion Developments and its founders (Chris and Jason Kingsley) have aggressively opposed or petitioned to cancel trademarks containing the word "Rebellion" and have been very successful in preventing third party use of the word "Rebellion" in conjunction with video-games in the U.S. and Europe. A quick search on the public U.S. Patent and Trademark Office website will reveal the surface of their activity within the U.S. alone.

Ultimately, the settlement discussions bore no fruit and we were soon served. For the better part of a year we moved through the legal process. While we had multiple arguments to support our case we decided to focus on a First Amendment defense. Our U.S. legal representatives at Nixon Peabody successfully argued on our behalf and obtained the following judgement best said in the judge's own words:

"...Defendants’ use of REBELLION is expressive speech and is protected under the First Amendment. Plaintiffs cannot satisfy the Rogers test; they cannot establish that REBELLION has no artistic relevance to Defendants’ computer game, or that it is explicitly misleading as to source or content. Defendants’ Motion to Dismiss is GRANTED."

The full judgement can be found here and a summary analysis of the judgement can be found here.

This judgement is an important result for anyone developing games and for the gaming community as a whole. First, it reaffirms that video games are protected by the First Amendment. Second, it establishes that artistically relevant video game names are also protected by the First Amendment so long as the name isn't explicitly misleading about the content of the game or who created it. Finally, it demonstrates that a First Amendment defense of a video game can be successfully applied to a motion to dismiss thus "preventing a chilling effect on speech". This last point is particularly important to smaller developers who cannot afford to enter a lengthy and expensive court battle. We are very proud that this judgement could help others in the future.

With this case resolved, the U.S. Patent and Trademark Office has recently allowed us to move forward on trademarking the name "Sins of a Solar Empire: Rebellion" and our Certification of Registration is forthcoming.

Finally, we wish this story had a happy ending. Last week we received notice that Rebellion Developments and the Kingsley brothers have submitted evidence in opposition to our trademark application in Canada and we have unconfirmed reports that they issued a cease and desist order to our partner in the United Kingdom. We fully expect they will continue this worldwide but so long as the countries they choose to oppose us in protect freedom of expression, we intend to continue fighting.

Total douchery.

I do not see how anyone can support such a developer.

Notice how they did not say anything to LucasArts in '98.

IDIOTS.
 
Last edited:
Absolute joke, it's almost as bad as when Bethesda went after notch for scrolls. Ironclad is only a small team so hopefully this will not affect them too much. But If this generates enough bad press (as it should) I'm sure Rebellion will drop the case.
 
lol!!!!!

"we used a common english word as our studio name.... now we're suing as you used that word, which accurately describes the theme of the game, within the game"

If I create a studio called "Star", think I could sue Star wars, Star bound, Star citizen...etc...etc.... I could be minted!!!! :p
 
It's a line in the sand: they need to oppose this sort of thing in case someone else genuinely does nick their trademark. If they fail to lodge a complaint for this one, it blurs the line and they will find it more difficult to argue a case.

It's obviously still a stupid situation.
 
As I understand it the Judge threw the case out?

I wonder why they have not been chasing other developers that have created games with the word Rebellion in the title. A quick search reveals there are quite a few :)

Perhaps they were trying to bankrupt Ironclad and set them up for a hostile take over?

Seems a little bit ridiculous, but it is America so I am not surprised :p
 
No harm in filing a complaint to them stating their actions are stupid and that you as a customer have removed a pre order for Sniper Elite 3 as you don't want to back any games developed with such aggressive management and actions towards other game studios.

I have done.
 
No harm in filing a complaint to them stating their actions are stupid and that you as a customer have removed a pre order for Sniper Elite 3 as you don't want to back any games developed with such aggressive management and actions towards other game studios.

I have done.

Did you write a letter? Or do you have an email address?

Given this information I find the so called CD keys 'theft' story all that more unbelievable.

If this is their petty attitude in general, I would not put it past them to block CD keys where games have been sold at a discount to force people to pay full price.
 
Did you write a letter? Or do you have an email address?

Given this information I find the so called CD keys 'theft' story all that more unbelievable.

If this is their petty attitude in general, I would not put it past them to block CD keys where games have been sold at a discount to force people to pay full price.

I just sent a form, also tweeted and facebooked.

Easy to find out personal addresses if you wish to send them letters as well. Simply lookup the company name.

Rebellion Developments Ltd

http://www.companiesintheuk.co.uk/ltd/rebellion-developments

Then you can look at the directors. Also, pay £5 and you can get their books and see what they are spending on.

Also, it has their private numbers.

It's very easy to get anyones personal information these days.
 
Come on guys: blame stupid trademark laws, rather than one of the great British game studios. They've got to play the legal game, otherwise they could get screwed (see post #5)
 
Surely it has to be a case of their lawyer's convincing them they need to do it, because they are the only winners I can see coming out of this foolishness.
 
Rebellion now join my list of blacklisted developers whos games deserve to be pirated. Maybe Activision should sue them for blatantly ripping Nazi Zombies. What a retarded studio.
 
Come on guys: blame stupid trademark laws, rather than one of the great British game studios. They've got to play the legal game, otherwise they could get screwed (see post #5)

You would have a point if they had a leg to stand on... rebellion is pretty a common theme in many games, and the game is themed around rebellion, what should they call it? "Sins of a Solar Empire: An Act Of Armed Resistance To An Established Government Or Leader (We Had To Call It This To Avoid Trademark Issues)"?

Maybe I should start a studio named "Duty Games" and sue EA every time a new CoD game comes out? :rolleyes:
 
Come on guys: blame stupid trademark laws, rather than one of the great British game studios. They've got to play the legal game, otherwise they could get screwed (see post #5)

Nobody of sound mind would look at the game mentioned and think it was in any way an attempt to besmirch or otherwise take advantage of Rebellion Developments' name or reputation.

It is a space game involving a rebellion as a core part of the the story line. Hence the name.

There is absolutely no need to lodge a complaint, and rightly the Judge saw through the ruse and threw it out.

It is disingenuous for Rebellion to make out like they needed to sue.
 
Back
Top Bottom