true but sony's lost the plot with pricing again - just look at the xperia x1 and x2 (good hardware mind) being over priced compared with their competition. They keep being told of poor sales yet they put too higher premium on their sony branding
I disagree, that is around the standard smartphone price. What I find odd is the price of the Desire which is much lower than comparable phones.
As a couple of examples:
HD2 - £430 now (£450 when released)
HD - £450 when released
iPhone 3gs 16GB - £450
iPhone 3gs 32GB - £550
SE X1 - £500
Hero - £400
It's almost as if Android phones are starting to aim at the budget end of the market, which is a little worrying IMO as we could end up with a load of poorly built phones and Android getting a reputation like WinMo...

