SurveyMonkey - crap text analysis tool?

[hughtrimble]

Morning all,

I'm just looking through responses to a couple of questionnaires that have just closed and playing around with what Survey Monkey can do.
The text analysis tool is shockingly bad! Now, I am aware it is not specifically designed for qualitative analysis, but why offer this service when it's so appalling?

The questionnaires are for healthcare students, so they wrote what their specific area of study was (a tick list was not an option). SurveyMonkey lists the '5 most important words and phrases' which are each mentioned three times...things like nursing, radiography etc...

Medicine is mentioned 16 times, but it's not in the list! This keeps happening for the words which are actually mentioned most often in all of the text analysis.

Anyone have any idea what's going on, or is it just a crap tool?

Hugh

 

[englishpremier]

I'm not a fan of survey monkey, but even professional research software like Snap 10 will require you to do your own coding for open ended questions.

 

[hughtrimble]

I'm not a fan of survey monkey, but even professional research software like Snap 10 will require you to do your own coding for open ended questions.

Indeed. It just seems strange that it does not pick up the most mentioned word at all given it is counting others correctly - I can't see any reason why it would not?