TV Ads

[That Jekka Gal]

I've been TV less for a number of years now but I'm currently in an AirBnb with limited wi-fi so I've resorted to watching the box in the evening.

There are a couple of channels that are ok but, gosh, the ads. They are diabolical - not to mention the products they are advertising - funeral services, incontinence pads, even coffin... yes, this is definitely a channel aimed at a particular demographic but TV ads seem to be particularly anodyne across all the channels.

What happened to all the creativity? I notice that ads for any alcoholic beverages and cars are particularly rare or even absent. These were the ones that used to attract the big budgets and hence the best talent. Not to mention those old Hamlet cigar adverts.

As a corollary to this, I was wondering if anyone remembers an ad from the '80s or '90s which ran something like this; The ad opens with (I think) some knights in armour larking around on horses. Ad ends and we find ourselves watching a bog standard supermarket commercial. Except we're not as all the characters from the 1st ad come crashing through the wall into the scene & then it switched to a 3rd ad where similar happened.

Anyone remember this & what it advertised? Whilst enjoyable, coulnd't have been a great ad if I can't even remember the product it was advertising

 

[413x]

Same. I am TV less. But every now and again I'm at someone's house with a TV or something and get subjected to adverts.

I can certainly tell I'm in a different generation as the adverts are materially different to what I used to see (haven't had a TV licence since university and now 39).

And yes they are dire.

 

[shifty_uk]

Traditional advertising isn't quite dead yet but advertisers are shifting focus to other channels(have been for years), wether that be youtube, subscription video services, social media etc. The new methods have an increasingly greater reach and measurability.

 

[ivrytwr3]

Traditional advertising isn't quite dead yet but advertisers are shifting focus to other channels(have been for years), wether that be youtube, subscription video services, social media etc. The new methods have an increasingly greater reach and measurability.

https://www.bbc.co.uk/programmes/p03h1mgz

Ads are obtrusive and a pet hate. I come in from work > sit down for dinner > TV on > 2 mins of a show > Ad break > dinner finished by the time the next part of the show starts.

This is the only time i watch terrestrial TV, any other time it is from a media box of shows/movies i want to watch and where the ads have been removed. This also allows me to some gain time back!

 

[iron_monkey]

My mum only has freeview as shes not bothered about all the streaming options, i got her a freeview recorder so she can just record all the shows she wants and skip the ads. I assume anyone who only watches "normal" tv does this or you'd go insane with all the ads.
Another thing i noticed is that all the ads are on at the same time, you used to be able to just change channel when the ads came on now every channels ads are in sync.

 

[Efour]

Congrats you are old.