What way to display an occasionally-updated video file on a new TV

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I have been asked to look into options for someone who wants to have a TV out the front of their building that will have a link back to their network. Once every day or two, they want the ability for someone with basic I.T. knowledge to be able to update the image displayed on the TV with directions, special offers etc.
They tell me they have all the kit to appropriately seal the TV etc. and not to worry about that. Also the TV will be sealed so it's not an option for someone to stick a file onto a USB drive every now and then and display the new video from that.

I'd like to make it as easy as possible for them to do, ideally without having to go near the TV itself. I was able to quickly put together a WMV file from Powerpoint so I can show them how to modify that and create new slideshows themselves, but how, on a new smart TV, could I get this to display the newly-created files? Either upload to the TV itself if it has such a function, or tell it to browse a network share? I've worked with a couple of recent Samsung units but don't have one personally to work at and try this out. They want to buy a 42-50in version on my recommendation, so it would need to be right :)
 
Ok Haggisman that's a thought - will the browsers built into these TV's be able to handle web pages with embedded WMV files OK?
 
Well they've just indicated they would like to have a second screen set up indoors in a similar way. I think an auto-refreshing page would be a good approach, provided the browser built into the TV can handle WMV files.
Syph - was this a solution you put together yourselves, or something recommended/provided by Samsung? Is the proprietary Samsung software used for designing the content as well as actually feeding it to the TV?
 
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