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That price is too much for me if true, i was willing to go £650 max.

If they are close to £799 I don't think there will be supply issues
What demanding games do you play, and can you really play games at MAX settings with very smooth gameplay?
A 690 was never going to be below £700.
Not sure about that, historically dual GPU cards have been 150-175% the cost of their single GPU counterparts.

580 was £300 at the point the 590 was released which cost £610. On Overclockers website. These figures are from Surveyor![]()
Ay? The 580 is only just £300 now and that's the cheapest!
The cheapest launch price of the GTX 590 at OcUK was £615.
At the time the cheapest GTX 580 was £300.

You mean the exception along with the 590?
It would be interesting to look back at the pricing for the 5970 at release compared to 5870 crossfire... etc. I wonder if anyone has that info.
I paid £550 on release for my 5970.