Why so anti AMD?

Soldato
Joined
1 Nov 2002
Posts
10,852
Location
Sussex
I don’t get why so many board makers seem kind of anti AMD.

If you look at ASUS for example their range of high end boards for Z790 is massive. There’s a Hero/Dark Hero, EVA Edition, Apex, Apex Encore, Formula…admittedly with the X670E there was now the GENE but it was a flawed board in quite a few ways (I returned it). Even the Crosshair (which I own) feels like it’s missing out on features compared to its Intel equivalent (no backplate?).

And it’s not just ASUS, plenty of other manufactures seem to really gear their product lineup around Intel.

I don’t really understand it given how many enthusiasts these days run AMD CPU’s. Is the market for Intel really that much bigger?

Just seems a shame, sometimes it feels like the AMD equivalent boards are kind of boring in some respects. Like they only made them because they had to.
 
Wouldn't suprise me it was under the table shady dealings, seemingly Intel's modus operandi.

I sometimes wonder if Intel make it ‘favourable’ for board manufacturers in some way, incentives, money, or even if it’s just because of historic long standing relationship's.

There’s nothing wrong with any of the AM5 boards, they just seem a bit less fancy than their Intel counterparts. Lacking the odd feature even if it’s simply aesthetic. Plus the sheer size/range of boards. It’s not like ASUS hasn’t made a Formula for AMD before, I would have thought an all white Formula AM5 board would be a massive hit.
 
I hope so, and it’s not just because I’m annoyed that my X670E Hero doesn’t have a pointless backplate…honest.
 
I’m just bitter because I would love to see a white X670E Formula or Apex board. Come on ASUS.
 
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