That time will come, late 2014 into 2015
These APUs pretty much nullify any dGPU under £80 (which is a huge market), next stop <£120 and soon third tier performance dGPUs
Ofc it's a huge market 90% of the people who own a PC do nothing more taxing than flash games on them.
This is where APU's are targeted at the entry level.
I've used them since Llano in my HTPC's and cheap builds for friends and family.
I'll replace my current Richland ITX Steambox with Kaveri once it's a available.
Switching on a 100w box to play less demanding titles is more preferable to me than firing up the gaming rig.
Kaveri is a step forward with HSA and HUMA, but it's going to take a few years for mainstream apps (Mantle aside) to catch up and make use of the HSA tech.
It's also going to be bandwidth starved on DDR3.
Carrizo will be more interesting, DDR4, Excavator cores (which are a much bigger jump in IPC than Steamroller, hence no Steamroller FX CPU's) and a beefier iGPU.