1/4 of overclockers visitors visit forums
- Thread starter fini
- Start date
- Joined
- 2 Aug 2005
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- 8,721
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- Cleveland, Ohio, USA
Sure, but this thread implied that it was £25k on the forum alone, if you include the shop site as well, then that would be more realistic.
Man of Honour
- Joined
- 27 Sep 2004
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- 25,821
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- Glasgow
Fair enough, I don't particularly feel more valued by someone lying to me but different strokes and all that jazz.
It does, I've seen the bill
Cheers for the information, I wasn't actually doubting the figures given though, just wondering why it would be worth lying on the internet, especially over something like this.
I'd agree the costs probably do pale into insignificance when compared to the benefits but again I was just pointing out there seems no real reason to lie about the costs.
If people want to look at it this way, there are a shade over 8,000 active members so that works out at about £3 per person per year or under 1p per day, I reckon there are some people here who might be worth 1p a day.
I don't think it's fair to say the forums cost anything to the shop & only think it adds to the shop. I would also say that what the forums give the shop is not measurable in pounds & pence.
Even if it costs 30K a year to run even 50k a year like others have said it would cost Far more in loss of sales, Reputation & hassle not to have them.
Putting a value on the Wealth of Free advice available on this forum 24 hours a day 365 days a year even on Xmas day for Nowt is hard but to me it's Worth a Fortune. Not to mention how Overclockers name is spread around the gaming world & high end users via inside recommendations from it's own members, What price is that worth, Like i said Not really measurable unless you are one of those Specialist Marketing accountant type dudes & i know I'm not.
Personally I'd be proud of what the boards add to the shop not see it as a cost.
Even if it costs 30K a year to run even 50k a year like others have said it would cost Far more in loss of sales, Reputation & hassle not to have them.
Putting a value on the Wealth of Free advice available on this forum 24 hours a day 365 days a year even on Xmas day for Nowt is hard but to me it's Worth a Fortune. Not to mention how Overclockers name is spread around the gaming world & high end users via inside recommendations from it's own members, What price is that worth, Like i said Not really measurable unless you are one of those Specialist Marketing accountant type dudes & i know I'm not.
Personally I'd be proud of what the boards add to the shop not see it as a cost.
Meh beaten, But this one is better
Bahaha, that's ace. Can't believe I missed that first time. Sums up most of the internet population in one simple image.
If the forums cost £50k to run, then someone is pulling a fast one with the funding for it
No, it doesn't. 25k has been stated by Spie before but is perhaps a harsh assesment as part of our hosting is for firewalls and so on which would still cost the same if they were protecting just the shop.
It isn't cheap anyway, but it would be easy to spend a lot more.
My comment still stands with "£25k". I'm not arguing that OcUK should be spending that, or refuting they aren't spending that..
I am pointing out that it is too much money to run what isn't an overwhelmingly large forum, including the latest and greatest in routing hardware and firewalls, assuming renting. Someone is losing out or being ripped off somewhere, if the facts and figures all stand (and I have no reason to believe they do not).
Associate
- Joined
- 24 May 2006
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- 749
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- North Wales
Just speaking personally, I got involved in OCUK through the seti project many (many!) years ago, and I never put any money into the shop...until last year. To date I have spent £1600. Yeah, I know all that wasn't profit, but none of that would have gone anywhere near OCUK without the forum.
How much has the forums made by my type of custum? Must be atleast covering a major chunk of the forums costs.
Fluffy
How much has the forums made by my type of custum? Must be atleast covering a major chunk of the forums costs.
Fluffy
I set up a computer hardware business many years ago with forums. It didnt last long as I was in partnership with my wife and we divorced.
However, after 6 months (no advertising), the turnover doubled month on month thanks to the forums and the "regular updaters" - guys who HAD to have the latest and greatest gear whoi just kept coming back for more and sold their old gear through the forums too.
After 6 months , 80% of my turnover came from the forums. That figure would have got less and less as time wore on, I am sure, but would always make up a significant number of my sales.
Even more to consider now however, is the constant posts from Gibbo and the like about the latest hardware deals within the body of the forums where there are always so many people online at any given time - that sort of advertising costs a lot of money anywhere else. Not only are you advertising to a massive market but one that is already interested in buying the very goods you sell!
AWESOME!
However, after 6 months (no advertising), the turnover doubled month on month thanks to the forums and the "regular updaters" - guys who HAD to have the latest and greatest gear whoi just kept coming back for more and sold their old gear through the forums too.
After 6 months , 80% of my turnover came from the forums. That figure would have got less and less as time wore on, I am sure, but would always make up a significant number of my sales.
Even more to consider now however, is the constant posts from Gibbo and the like about the latest hardware deals within the body of the forums where there are always so many people online at any given time - that sort of advertising costs a lot of money anywhere else. Not only are you advertising to a massive market but one that is already interested in buying the very goods you sell!
AWESOME!
I can't imagine many people do that, unless they are less frequent forumites who actually want to look at the main site as often as the forums. I always come straight in to a subforum.