Associate
- Joined
- 21 Jan 2003
- Posts
- 2,499
- Location
- Farnborough, Hants
If you've had a bad day at work, rest assured there's at least one person having a worse day than you.
That person books advertising for Porsche and is, perhaps at this very moment, getting the dressing-down of his life.
For the sake of simplicity, let us call this person Sebastian. Sebastian works for Starcom Motive, an ad agency that works for an agency that works for Porsche. And Sebastian made a bad mistake this week.
He sent out an advert for the new Porsche Cayman S Sport to just about every big car magazine in the UK, for inclusion in their next issues.
A nice big advert, complete with a glossy picture and lots of lovely specifications. Sebastian was happy.
However, then Sebastian discovered that Porsche hadn't actually released the Cayman S Sport yet, and that they were rather annoyed that he'd sent out all the details on a not-yet-released car to the motoring press at large.
Ooops...

Full article below..
http://www.topgear.com/content/news/stories/3077/
Having said all that, doesn't seem much more for £6k..

o


