LOL@ all the desperate fanboys trying to downplay the impending defeat of their 5 series card in all benchmarks.
RavenXXX2 in particular.
OK, lets just get this straight, I don't think you'll find a single post on these forums from anyone, AMD or Nvidia who think the 480gtx will be slower than the 5870.
There are plenty of people, both AMD and Nvidia who think it will be worse value and performance per pound.
IE if its 5% faster and costs 33% more, why would anyone care its available, buy 2 cheaper AMD cards for the same cost and higher performance.
Nvidia need to BEAT AMD on performance at the same price. All but about well, 14 people in the world think Nvidia will beat AMD but simply won't be competitive in terms of cost, beyond that, the likelyhood that Nvidia will have almost zero availability after a couple of weeks makes it even worse.
Nvidia winning on performance quite literally means nothing.
If Only Nvidia were in the market, no other card makers at all 1000 people would buy whatever their card is at £200, than whatever they are selling at £300, thats just how life works. LEss people buy more expensive things.
If Nvidia don't sell a £200 version, AMD wins by default until they can. Even worse again is that even at £300 for their lower end card, Nvidia will be taking a MASSIVE loss on each core sold. Fine for us as end users if you can find one, but terrible for the long term viability of Nvidia.
Performance, which has never really been questioned(beyond HOW much faster it will be), does matter, to a degree, to end users. Price is by far the most important factor, Nvidia simply will not win there. PRofits, Nvidia WILL fail here,you need to realise most of the people aren't simply thinking about end user experience, but everything all factored in together before commenting on if its a success or not.