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Um, better take that competitor out
Kinda disgraceful when you thing what the yanks are paying for em!
The yanks are bumping up the price too, nowhere near the UK price though
You know how to fix this, DON'T BUY THE OVER-PRICED GTX 480 it's a pos card compared to what ATI have for the price.
Solution is not to buy any of the cards until both companies sort their prices out.
I guess the gpu war from the last few years is over which isnt surprising as they were selling great performing cards are very low prices.
The price of the 5850&5870 is VERY GOOD take a look at how much new cards have been over the years £400+
£299 for a 5870 isnt bad.
Bugger. I was hoping for another 5850 at 200 knickers. Ah well.