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Why no 6980?

as a 6970 owner i have to say, i'm happy with my purchase


its a capable card offers excellent value for money which is something i couldnt say about the 580's and to an extent the 570's which at the time i bought my 6970 were a fair bit dearer.

performance per ££ i'm happy of course nvidia have the faster card and take that crown BUT just for talkings sake i'd imagine that for every 580 that is sold in the £350 and beyond price range, theres 10-15 cards sold in the £2-300 range, where amd are really competing with team green.

its simple economics for amd/ati you push your cards where they make you the most money, obviously making money is more important than epeen

Agreed, but what does it say about AMD engineering if top of the line single gpu solution is slower than that of the rival Nvidia? Surely those AMD techies are going to have some sort of rally-around-the-flag induced desire to be take the performance crown... what happened to that?
 
Bolt 2 6950s in and at the resolution I play at its going to beat the 580 significantly for similar price with BIOS flash
In metro the 6970 cf beats the 580 sli according to anandtech :O
 
Since I first started looking at gpus there has never been such competition. Its great. Imagine prices when 28nm cards hit- if gibbo does what he seems to be consistently doing (buying up stock and aiming to sell before delivery saving on warehouse costs) we are in for some silly deals!
To answer op, there is just no need!
 
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Agreed, but what does it say about AMD engineering if top of the line single gpu solution is slower than that of the rival Nvidia? Surely those AMD techies are going to have some sort of rally-around-the-flag induced desire to be take the performance crown... what happened to that?

Oh god, obvious troll is obvious.

One company has to lose to the other thats the way it is.

The difference is AMD makes a great profit on their high end card Nvidia doesn't.

AMD 389mm2 core, Nvidia is producing something thats 520mm2 is Nvidia 30% ahead on performance, not even remotely close, is the 580gtx OVER 30% bigger than AMD's core, yes, is the 570gtx only priced where it is because AMD have far cheaper cards that match it, yes, does Nvidia make a shedload less profit on a 570gtx than a 6950, yes, oppps.

Is AMD getting higher yields aswell as more cores per wafer because they are much smaller, yes, are they producing them in vastly higher quantities, yup. Did AMD's 6950 range outsell the 570/580gtx in a day or two when the 570/580gtx had been out for a month or more, yup, is it still vastly outselling the 580/570gtx, yup, is it outselling the Nvidia competitor cards while also making more profit for each card sold, yup.

Ok, now tell me where AMD screwed up exactly? Because they didn't make a 520mm2 core, with awful profits, that barely breaks even and people don't buy because people just don't buy £400 cards in high quantity.

So we could either have had, several cards at £400, and few people could afford them, and they'd be a whole 20-30% faster yet hugely more expensive, or we all get £200 cards that perform fantastically well and have huge supply. If AMD had gone the Nvidia route, they'd both be in sucky supply and would both cost £400 + and almost no one on these forums would have them.
 
I think his question was warranted, troll or not.

No two products from different companies will be the same performance. AMD have gone the smaller, more efficient route whilst Nvidia have gone big and brute force as such (cant think of better way to put it). It is not not AMD are not competing top end, they just have a different strategy to Nvidia and at present this means misaligned performance on the top end single cards.

DM> As customers we dont care about who makes the biggest profit, so whilst nice to know, it wont sway my decision.
 
To everyone who thinks I must be trolling, I am not. I myself own a 6950 and I am very happy with it. The whole point of the conversation seems to have gone over your head though. I am not arguing that AMD is not selling more cards, or that their cards are not reasonably priced. Think about it this way, why would those people at Bugatti Automobiles bother to make the world's fastest road legal car (i.e. the Bugatti Veyron SS), when their parent company, the Volkswagen group already sells cards for the volk (people) at accessible prices? They don't make much money out of that, as there are hardly any bugatti's going about to warrant all the time spend on r&d. So why would they bother? Well, because it is a testament to their engineering skill and they want to prove that it can be done.
 
[Thread drift] Bugatti and therefore VAG actually make a large loss on each Veyron they produce. The reasoning behind it is it costs a lot less than a season in F1 and produces at least the same marketing result [/Thread drift]

Back on topic don't AMD have a strategy to produce smaller more efficient chips than Nvidia, and compete in the most profitable segments in the market? They are quite happy to let Nvidia have the ultimate performance crown.
 
[TW]Fox;18401437 said:
Why would you aim a new flagship product at a discontinued previous generation product like the 480?

6900 series are improvements over 5800 series and afaik 6900 series was mainly aimed at 480 as the latter beat the 5800 cards. AMDs weren't competing with 580 because at that time there was no mention of 580.

Remember that there was already talk of AMD 6000 series couple of months after the 5800 series release date and what their predicted performance gain may be. So this gave Nvidia a nice vantage point from which they could gauge at different information mentioning the 6000 series and could obtain rough estimate of their performance. (At this time nvidia became the underdog and it seemed that Nvidia would almost lose to AMD in single cards performance. I remember reading here many people mentioning the losing out of Nvidia to AMD.)


So that said Nvidia already had their eyes on the 6000 series and kudos to them that they released 580 which was kept a well guarded secret until close to the 6000 series release date. By this time AMD were completely thrown off by the new nVidia product which decimated their 6000 single card series:).

Btw I have 5850 :p
 
i just cant belie how 580 gtx sli is beaten in a lot of benchmarks by a 6970 sli, why is that? the pricing isnt exactly that different between 1 580 and 2 6950s
 
I think AMD products are great and I've had more ATI cards than any other brand...but for as long as I can remember, generally speaking, nVidia has usually been the better perfoming hence partly why they are more expensive. It seems people normally give ATI image quality the edge, and indeed it does look nice but from having read posts of others over a two year period, more often that not when someone has gone from a e.g. 4870X2 - to a 280 / 285 or whatever, they report a better experience. Sometimes it's only a little, though somewhat more seems to be more often the case. My experience of AMD drivers has always been very good though, so I can't relate to someone if they have had regular troubles, whatever the brand.

I welcome any improvements AMD have made and will make for the future, it seems their business model is very different the green team, but for good reason I'm sure. I will be very interested to see what their new line brings later this year.
 
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DM, Do you have the production costs for Nvidia and AMD, do you know what the different costs are per GPU and components, disounts each company recieves etc ?

Do not take this the worng way but if it is some figures peeled of your rear end then fair enough, but what i am interested in are the real figures.
 
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