It means that you follow the following steps ...
- Generate new ideas in whatever area you are working in based on existing or new things. New ideas can be items or processes.
- Select which ideas are worth moving forward with
- Implement those ideas
The process is driven by being an innovative organisation whose management are able and willing to drive things through to deployment.
(sounds like the innovation stream part of my job)
'Proactive linkages'
Management-speak rubbish