Major supermarkets have better deals than Game, a lot of the time. You'll mostly always find better console bundles that are cheaper in any of the four big super markets, compared to a dedicated game shop, such as Game. For instance, I bought an Xbox 360 with Forza 4 and Fifa 12 from Sainsburys just before Christmas that cost £180. For the same deal, I found that Game was charging £220 for just the console and one game (Forza 4 or Fifa 12), so i'd of been looking to pay £250 there abouts for the same deal. So no, it isn't just limited to online, although it's mostly the case. I blame supermarkets for putting these dedicated music/film/game shops out of business, Game just can't compete, it's bad times but it's their own fault for living in the dark ages and not getting with the times.