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nvidia u greedy folks
Let's cut right to the chase, the GeForce GTX 690 4GB graphics card is aimed at a small band of computer users identified as ultra-enthusiasts. These people care about having the shiniest of technology and possess the inclination and ability to pay for it.
AMD will counter it easily with a card that costs <£700 and gives 90% the performance.
I think beating the performance of the 690 may be beyond them, given how power efficient it is, but they can certainly produce a competitive product.

AMD will counter it easily with a card that costs <£700 and gives 90% the performance.
I think beating the performance of the 690 may be beyond them, given how power efficient it is, but they can certainly produce a competitive product.
Well 7970 can be had for £330, so I think the 7990 will be a £599 card MAX.

All I can say is i'd like to see AMD counter that!
The funny thing is this is a complete turnaround. After 7970 launch Nvidia were cackling to themselves when they realised they could sell their GK104 for the same price as 7970.
AMD must have been dreading the dual Kepler as they knew they wouldn't be able to match it's performance due to the power constraints they had, now it is dawning on them they will actually have a far better product as they can charge £700 for a card that is close to the 690