Car Dealers - Atrocious Service!

I have my doubts about kitch9 ever working as a car salesman in a main dealership - he implies he knew the products he was selling. In my numerous experiences at various Audi and BMW dealerships, I'm yet to encounter a salesman who knew as much about the car I'm there to look at and the various options available than I do. :)

Maybe they're spending too much time learning about body language rather than becoming an expert in the products they're selling!
 
PeterNem said:
I have my doubts about kitch9 ever working as a car salesman in a main dealership - he implies he knew the products he was selling. In my numerous experiences at various ANY dealerships, I'm yet to encounter a salesman who knew as much about the car I'm there to look at and the various options available than they did.
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:):):)
 
What I have learnt from this thread: kitch9 is a typical car salesman with the standard 'I'm better than the customer even though I only earn 25k' attitude.
 
matt9b said:
I've heard of many people buying fully loaded cars... if dealers treat people as a joke who order cars they aren't used to, how is that any use...
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You want to put over £10k of options on a Golf? Some of which are pretty unusal, it's no wonder you're getting a srange reaction from the dealer as they're likely to think you're a time waster so are having some fun when quiet. Do you actually want the "comfort ski and snowboard holder", or how about the "waste bag" for a bargin £15?
 
Car salesman are on a quite pathetic basic from what I've seen, the majority of their pay is made up from commission.

Its supposed to drive them on to make sales, but the pressurising sales techniques force as many people away as gets people to buy.
If you show any interest in buying or leave them your details, you are asking to be badgered.
 
PeterNem said:
I have my doubts about kitch9 ever working as a car salesman in a main dealership - he implies he knew the products he was selling. In my numerous experiences at various Audi and BMW dealerships, I'm yet to encounter a salesman who knew as much about the car I'm there to look at and the various options available than I do. :)

Maybe they're spending too much time learning about body language rather than becoming an expert in the products they're selling!
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You only need to know the basics of the product you are selling to be able to sell it.

I know it sounds stupid, but it is the case.

Car salesman are only glorified shop workers anyway.
 
atpbx said:
You only need to know the basics of the product you are selling to be able to sell it.

I know it sounds stupid, but it is the case.
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That is the view held by most people, but most people are wrong. Their view is formed from their own experience of people they believe to be sales people who are in reality customer services staff rather than sales people. There is a reason that the very best sales people earn very well, they are invaluable to a business and a rare commodity. Most of the people on this forum will know loads about computer bits, less than 1% of them would be able to sell effectively when compared to someone who can sell. Knowledge of your product and service is important, but it's not the only aspect of being a good sales person, often not even the most important.

Car sales people are not rewarded well, there is huge churn and often sales people move around the brands but stay on the floor because they are not very good and when they miss numbers move or are forced to move. Training is vital, but an aptitude to learn and apply is vital in sales and like you have good pilots and bad pilots, good drivers and bad drives, good doctors and bad doctors, you most certainly have good sales people and bad sales people even though they have all received the same training. I suspect if I walk in to any car showroom today the number of sales people who self learn, who read about being good and strive to learn new methods are few and far between. Every month for over 20 years I read a business book, without fail, sometimes more as it's useful to hear what others are doing, even if you dismiss it as irrelevant.

The car sales person has massive advantages and this is why poor sales people, still the norm sadly within the industry, are so annoying to me. People walk in to your shop because of vast marketing engines, they are helped to relax and allowed to touch, feel and drive the products in an often lovely environment at will, yet still the sales people often make the wrong call or worse, make a very bad judgement call because they use their 1 size fits all approach to selling.

Audi did this with my wife and I last week, Ford, Toyota and VW were very good at facilitating us, though not brilliant and selling either. I also used the line "we need to think about it" but then I am a tyre kicker who has only ever bought 1 car in my life. Someone who simply goes test driving cars at the weekend with no intention of buying being that I live in a bin and we are both window lickers who can't afford such a prestigious product as a car. Certainly the judgement made by an Audi receptionist last weekend. She would have been on one of them body language courses too I'm sure....:)
 
Also, I can't wait to see the thread about the OP's new car, I'm sure it's only a few hours away. I bet 'all the options' will be ace.
 
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