ASDA Costume apology.

I don't see it as stereotyping mental illness in any way.

"Mental Patient", "Psycho Ward" -- They aren't social stereotypes in these presentations; they're adoptions of Hollywood archetypes. Pure fantasy, 80's-style slasher movie nonsense is all that it is. People need to stop being so sensitive about it, and realise that it isn't going to cause the downfall of society. It's stupid fun.

Of course they aren't going to come out with "Wheelchair cripple", "Cancer sufferer", "Chemo patient" or whatever, as those are straight-up hurtful social representations. That's a notion, and comparison, so hyperbolic and off-base that it's nigh-on incredulous. Calm down, dear: It's only Halloween.
I didn't get the memo in which you get to determine for the whole of society what constitutes a "hurtful social representation".

You will have to forward it in the post.

Where exactly do you think Hollywood archetypes are derived from?, you do know most of which are based from social stereotypes don't you?.
 
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seriously?

i know a few people with mental health issues, they wouldnt give two tosses about the names/descriptions of the outfits.

completely ridiculous.
 
I didn't get the memo in which you get to determine for the whole of society what constitutes a "hurtful social representation".

You will have to forward it in the post.

You honestly can't tell the difference between a bloodied-up Leatherface looking character straight out of a low-budget slasher flick, and a wheelchair bound chemotherapy patient?
 
You honestly can't tell the difference between a bloodied-up Leatherface looking character straight out of a low-budget slasher flick, and a wheelchair bound chemotherapy patient?
So a wheelchair bound patient holding an axe with huge lump tumours (bigger than would occur naturally) would be fine then yes?.

Assuming exaggeration makes it OK (which seem to be the angle you are coming from).

On a side note, do you think people in wheelchairs or cancer patients suffer from the same kind of extreme negative social stereotype as people with mental illnesses?.
 
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Tesco's "Psycho" is also roped into this saga...
http://www.bbc.co.uk/news/uk-24278768

Seriously, orange jumpsuit with complete the look machete, is that an issue with mental illness suffers too? Might as well start banning Halloween, Friday 13 e.t.c. DVDs...

Yes, we should be sensitive to mental illness and raising aweness for it is good. I totally agree with ASDA giving it an inappropriate name, but this genre of costume wear has nothing to do with mental illness (apart from playing a ficticious character who is mentally ill with killing tendency).

Sometimes we just want to perceive things that we don't agree by thinking it's going full retard.
 
As you imply, the devil is in the detail - most of the criticism has been based around the wording/product description.

One simply labels as a mental patient, another is a fictional character (they are different), personally I see nothing wrong with one labelled & named correctly (as you correctly say above).
 
For the record, I sat by my grandmothers bedside as she succumbed to cancer, which was quite an emotional experience and not one I'd wish on anyone. But I have no problem with people cracking wise about cancer. Why would I? It would obviously be bad taste to roll up into a cancer ward with a stand up tour on the issue, but in general I can laugh about it.

Even issues I do feel strongly about, I don't feel the need to try and outlaw and ban. I have never written to Waterstones and asked them to stop selling the Koran for example.

But maybe I should? Maybe we should all try to ban everything we dislike so that we have an overwhelming sense of fear about even speaking our minds in case we offend someone.
 
For the record, I sat by my grandmothers bedside as she succumbed to cancer, which was quite an emotional experience and not one I'd wish on anyone. But I have no problem with people cracking wise about cancer. Why would I? It would obviously be bad taste to roll up into a cancer ward with a stand up tour on the issue, but in general I can laugh about it.

Even issues I do feel strongly about, I don't feel the need to try and outlaw and ban. I have never written to Waterstones and asked them to stop selling the Koran for example.

But maybe I should? Maybe we should all try to ban everything we dislike so that we have an overwhelming sense of fear about even speaking our minds in case we offend someone.
Nobody is asking for a ban, just for a large multinational corporation with customers from all walks of life (including "mental patients" to have a little decorum on the subject of mental illnesses (as it does with other illnesses) - obviously I'm not offended on a personal level - but I can imagine some may feel differently.
 
I saw this last night and thought it was pretty ridiculous to be honest. While mental illness is nothing to joke about - like most illnesses - this is really something you have to take offence to. It's obvious how ASDA intended it.

I know you have to tread on eggshells these days but I think this has been blown massively, massively out of proportion.
 
So a wheelchair bound patient holding an axe with huge lump tumours (bigger than would occur naturally) would be fine then yes?.

Assuming exaggeration makes it OK (which seem to be the angle you are coming from).

On a side note, do you think people in wheelchairs or cancer patients suffer from the same kind of extreme negative social stereotype as people with mental illnesses?.

The first one may actually be suitable, given the application of extreme exaggeration, yes. A giant, tumour-mutated head all out of shape and running with gore, jump suit and axe. What's the problem with that? It'd look like something straight out of The Last Of Us. Read: Fictitious.

To address the side note: No, I do not believe that terminal illness sufferers face the same level of social stigma and negativety as those struggling with mental health. I get the feeling that you're of the impression that lack of sensitivity in this matter indicates no experience with mental health problems, yet I can assure you that I've had more than my fair share of dealing with it, and still do. I've felt the pressure and the worry of revealing these problems in all walks of life, not to mention when trying to get jobs (Do I lie? Will they find out if I do?). With help and understanding, I cope.

However, your point of exaggeration is very valid and prompt. Exaggeration of "normal" things forms a very solid base of horror fiction. Just because something is an extreme version of something benign or misunderstood doesn't mean that it's directly demonising the basis. That is skewed logic, and if it were the case then we should just remove all zombie films, costumes, and paraphernalia from the shelves because everybody knows someone who died.

Reality <--------------------- right here

over here -------------------------------------------------> Fantasy

The distinction is easily made when materials such as those at the center of this furore are involved. They're so obviously "out there" that only those looking for something to be offended about could possibly find it.

Exaggeration tends not to work so well (and distinctively) in other genres outside horror, though. While I'd be willing to give these two costumes and their names a pass, I wouldn't be so impressed with a "Black Mambazo" costume or something sporting giant lips and the like. You get what I mean.
 
Nobody is asking for a ban, just for a large multinational corporation with customers from all walks of life (including "mental patients" to have a little decorum on the subject of mental illnesses (as it does with other illnesses) - obviously I'm not offended on a personal level - but I can imagine some may feel differently.

But they didn't show a lack of decorum in the first place; the sale of these sorts of costumes with this kind of description are well established in British and Western society for at the best part of three decades.

Yes, Asda are bowing to pressure as it's not good for business to get into this sort of issue. But they are still bowing to a vocal minority and I resent that. I resent not being able to buy a 'mental patient customer' because someone has taken offence at what has been part of our society for decades now.
 
The first one may actually be suitable, given the application of extreme exaggeration, yes. A giant, tumour-mutated head all out of shape and running with gore, jump suit and axe. What's the problem with that? It'd look like something straight out of The Last Of Us. Read: Fictitious.

To address the side note: No, I do not believe that terminal illness sufferers face the same level of social stigma and negativety as those struggling with mental health. I get the feeling that you're of the impression that lack of sensitivity in this matter indicates no experience with mental health problems, yet I can assure you that I've had more than my fair share of dealing with it, and still do. I've felt the pressure and the worry of revealing these problems in all walks of life, not to mention when trying to get jobs (Do I lie? Will they find out if I do?). With help and understanding, I cope.

However, your point of exaggeration is very valid and prompt. Exaggeration of "normal" things forms a very solid base of horror fiction. Just because something is an extreme version of something benign or misunderstood doesn't mean that it's directly demonising the basis. That is skewed logic, and if it were the case then we should just remove all zombie films, costumes, and paraphernalia from the shelves because everybody knows someone who died.

Reality <--------------------- right here

over here -------------------------------------------------> Fantasy

The distinction is easily made when materials such as those at the center of this furore are involved. They're so obviously "out there" that only those looking for something to be offended about could possibly find it.

Exaggeration tends not to work so well (and distinctively) in other genres outside horror, though. While I'd be willing to give these two costumes and their names a pass, I wouldn't be so impressed with a "Black Mambazo" costume or something sporting giant lips and the like. You get what I mean.
But by that logic, a simple renamed to something a little bit more fantasy based (as opposed to "mental patient" would suit both parties (as it's being suggested).

Most of the complaints about the costumes is the description/product names.

As you say, having a custom of a certain race/culture would indeed have the potential to be more offensive - but one costume called "Team America - World Police Terrorist" with one next to it called simply "Muslim" you could see how one could be considered more insensitive than the other.

But they didn't show a lack of decorum in the first place; the sale of these sorts of costumes with this kind of description are well established in British and Western society for at the best part of three decades.

Yes, Asda are bowing to pressure as it's not good for business to get into this sort of issue. But they are still bowing to a vocal minority and I resent that. I resent not being able to buy a 'mental patient customer' because someone has taken offence at what has been part of our society for decades now.
Intolerance & insensitivity to mental illness has been well established in the UK for far longer than 30 years.

Still no reason to keep it, that's simply an argument from tradition.
 
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It's not even offensive at all as far as I'm concerned. What's next? Transylvania getting upset because of Dracula references? Mumsnet up in arms about a "mummy" costume? :p
 
Intolerance & insensitivity to mental illness has been well established in the UK for far longer than 30 years.

Still no reason to keep it, that's simply an argument from tradition.

There is no intention to be intolerant or insensitive. A minority are choosing to see it what way. Possibly because they are mental...
 
It's not even offensive at all as far as I'm concerned. What's next? Transylvania getting upset because of Dracula references? Mumsnet up in arms about a "mummy" costume? :p

I would have thought all those Zombie costumes out there must outrage the leppers!
 
It's probably all because of the name and no one would really care if it were called "bloody hospital outfit"

Indeed, but we can't go around pandering to this sort of thing all the time. Clearly it's aimed at representing some form of slasher from a horror B movie. It isn;t designed to be offensive at anybody - people need to look and take it for what it is.

I don't consider myself to be sensitive or PC, but I think that's really awful :(

<text removed>

I really hope whichever office drone passed on that is taken to one side and "WTF were you thinking of!?" yelled in his ear. Idiot.

Looking at the replies I'd imagine many in here don't have the first clue about mental illness.

1 - Don't start trying to belittle people to make your opinion sound more righteous. This won't have been an office ""drone"", it will be somebody tasked with a job, creating or buying the product in. It will have gone through many buyers, line managers and product staff to ensure it's OK.

2 - Also don't try and reduce other opinions by throwing the old "is it cos I is black" style argument at this in the form of not knowing somebody with an illness. People don't need to know somebody personally to have a perfectly valid opinion.

This is just a toy, bad taste or not with the name. Anybody considering this to be "offensive" need to take a step back, grow a thicker skin and realise that constant moaning about something so trivial is just watering down any valid concern in future like a boy that cried wolf too may times.

- GP

Edit: What next anyway? No "cowboy and Indian" costumes as one is gender stereo typing and the other doesn't use "Native American". Bleh.
 
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