well, i have to say i didnt think i would be dissapointed.
And, im not
Love the card, absolutely whisper quiet.
I manually adjusted fan speed to 100% and did not hear the fans, even with the side panel off. I have the cosmos 2, with 4x120mm & 1x200mm intake + 3x120mm & 1x140mm exhaust fans, all set to min speed, they are louder than my gpu.
So, either my card is faulty and doesnt spin @ 100% or the software is faulty and doesnt adjust the fan speed manually or the card is epic and quiet.
I miss my ROG card, purely through its sheer beastly looks and that sexy red/black colour scheme, but this one appears to be slightly longer and the difference in weight is nice.
Already have ColdZero working on a nice backplate as the bare naked PCB underside kind of kills of the tech romance

Played the beta of Titanfall hoping to get stupid FPS, but it appears to be locked at a max of 60, so will try BF4 tonight, but seeing as though i would often see in excess of 160fps on my ROG, i doubt i'll see a great deal more, but it should run smoother and quieter. Thanks all for the recomendations
The only downsides i have are the naked PCB and the fact that the GPUtweak is no longer the ROG version and doesnt seem to show temp

but still a sexy ass card