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[Twitch Video] AMD Technical Marketing's take on NVIDIA GameWorks / driver shenanigans & criticism f

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http://www.twitch.tv/amd/v/5335751

The marketing guy asking the questions and steering the discussion does a fairly good job of keeping it balanced.

This is about as official as AMD's response to Witcher 3, GameWorks, HairWorks and driver crippling (NV) / lack of optimisation (AMD) will get.

It's certainly far more open and transparent than anything NVIDIA have had to say over recent controversies and their own driver problems.
 
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It wasn't actually as cringe worthy as I expected from an AMD marketing video.
Questions asked by AMD to AMD was a nice way of not asking questions they might not have answers to to making counter points to anything said though.

The question was asked if a game using TressFX (cuz there are so many of them right?) had ever been released and had issues running on GeForce hardware upon release. He answered no. I thought it had come up on this forum that Tomb Raider did have issues with TressFX on launch?
 
Quite an interesting video, thanks for posting it up.

A couple of points though, (isn't there always :))

The way he answers the question about Hairworks right at the start.

His answer was basically we've known it was going to be in the game for ages and knowing the way the industry works (these things can make their way into a final build pretty late in development) but they were suddenly surprised that it was in and only 45days till release.
Er didn't you just say that you've known it was going to be in the game for ages and you know how these things make it into the final build at the last minute.....then why are you surprised that is what happened.


Its ok to optimise anyway they like he said. Except when we lose out.

Yeah that's a good one, the guys losing out will always moan about the opposition. Just like NVidia fans did about Mantle, which was at the end of the day just one massive optimisation ( software to get games running better for your hardware.)

If your going to open with, its ok to optimise anyway they like, then stop moaning when you lose out. (both sides are guilty of this)

I do agree the hairworks in witcher 3 over uses tessellation.

I could go on, but this entire post will get blasted for being fanboy stuff as it is. so what is the point, anyway I've got to go out.
 
*srs face*
the problem is it was already posted on the other thread of the same topic
im sure the OP means well but there's not a lot new to say about it
 
The AMD guy is saying if the developer could have access to the source code of Gamework features there is an option for the developer to optimise for other companies too,and that decision would be up to them of course,which seems a reasonable enough stance.
 
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*srs face*
the problem is it was already posted on the other thread of the same topic
im sure the OP means well but there's not a lot new to say about it

I've seen it buried in the driver thread.

If the OP considers it a topic worthy of discussion I've no problem with that.

If there's nothing to say the thread will fade away into history.
 
Given the way the thread was going your post didn't help and would likely have resulted in a continuation of off topic/arguing posts.

My post was on topic and wasn't responding to anyone and I said what I felt was fair to a company that I want to see do well but are not going the right way about it but I didn't realise my post was delete worthy for your stated reasons. (Off topic/arguing). I will use more caution in future!
 
My post was on topic and wasn't responding to anyone and I said what I felt was fair to a company that I want to see do well but are not going the right way about it but I didn't realise my post was delete worthy for your stated reasons. (Off topic/arguing). I will use more caution in future!

I didn't say your post was off topic/arguing but it could have started that off again.
 
I didn't say your post was off topic/arguing but it could have started that off again.

Ok, well I can't think of anything that is singing the praises of that video, so for fear of getting more posts deleted and a possible strike, I will respect your wishes and stay out of the thread.
 
http://www.twitch.tv/amd/v/5335751

The marketing guy asking the questions and steering the discussion does a fairly good job of keeping it balanced.

This is about as official as AMD's response to Witcher 3, GameWorks, HairWorks and driver crippling (NV) / lack of optimisation (AMD) will get.

It's certainly far more open and transparent than anything NVIDIA have had to say over recent controversies and their own driver problems.

Nvidia say one thing AMD say another.... stuck in the middle are users.

AMD need to stop being the victim, 'IF' Nvidia are out to damage AMD then frankly AMD should just shut up and fight back.

Make a success of Open Works.
Improve Driver servicing.
Give users features they actually want, like really good AMD serviced Recording and Streaming and some other goodies no one has thought of yet.

Get back lost market share so AMD are in a position to say to developers "you're going to #### ### 50% of the gaming community by using that green stuff crippling our performance" do you really want to do that?
 
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Nvidia say one thing AMD say another.... stuck in the middle are users.

AMD need to stop being the victim, 'IF' Nvidia are out to damage AMD then frankly AMD should just shut up and fight back.

Make a success of Open Works.
Improve Driver servicing.
Give users features they actually want, like really good AMD serviced Recording and Streaming and some other goodies no one has thought of yet.

Get back lost market share so AMD are in a position to say to developers "you're going to #### ### 50% of the gaming community by using that green stuff crippling our performance" do you really want to do that?

At 50% of the gaming community if AMD is reacquired to say anything to try and stop a developer from using the green stuff then the developer already does not care about the 50% and its about who is willing to pay more.
 
Hairworks performance isn't a problem it's nvidia and amd not having great drivers for the game in crossfire/sli. I'm happy to use hairworks with 6x tessellation it looks just dandy.
 
Nvidia say one thing AMD say another.... stuck in the middle are users.

AMD need to stop being the victim, 'IF' Nvidia are out to damage AMD then frankly AMD should just shut up and fight back.

Make a success of Open Works.
Improve Driver servicing.
Give users features they actually want, like really good AMD serviced Recording and Streaming and some other goodies no one has thought of yet.

Get back lost market share so AMD are in a position to say to developers "you're going to #### ### 50% of the gaming community by using that green stuff crippling our performance" do you really want to do that?

I agree.

If Nvidia are breaking any anti-competition laws (or whatever they're called) AMD should file lawsuits. If it's just Nvidia throwing their weight around because they're the bigger company, AMD need to suck it up and find a way to fight back. They can't expect Nvidia to allow them to be competitive.
 
I liked the video, and i liked AMD's honesty and open stance, especially given they give they say you can get a copy of the source code for their stuff.

To be fair they are pointing the finger at Nvidia and in this particular instance i feel rightly so.

Its good to see a company coming forward and being totally honest, now lets hope to see an Nvidia response.
 
I liked the video, and i liked AMD's honesty and open stance, especially given they give they say you can get a copy of the source code for their stuff.

To be fair they are pointing the finger at Nvidia and in this particular instance i feel rightly so.

Its good to see a company coming forward and being totally honest, now lets hope to see an Nvidia response.

Well NVidia responded last time, it was quoted earlier in the thread but unfortunately it is gone now. It was branded as a flat out lie.

The other things they have said in response to this sort of question.

We are not asking game developers do anything unethical.

GameWorks improves the visual quality of games running on GeForce for our customers. It does not impair performance on competing hardware.

GameWorks licenses follow standard industry practice. GameWorks source code is provided to developers that request it under license, but they can’t redistribute our source code to anyone who does not have a license.

Now the problem is that, those on the green team, believe what NVidia say and of course those on the red team don't.

You have stated your stance and other have state theirs. Their are even a few in the middle that realise that both sides are as bad as each other.

I'm not saying either stance is correct or incorrect, such is the nature of debate.
 
Well NVidia responded last time, it was quoted earlier in the thread but unfortunately it is gone now. It was branded as a flat out lie.

The other things they have said in response to this sort of question.





Now the problem is that, those on the green team, believe what NVidia say and of course those on the red team don't.

You have stated your stance and other have state theirs. Their are even a few in the middle that realise that both sides are as bad as each other.

I'm not saying either stance is correct or incorrect, such is the nature of debate.

End of the day I can't sit there and think AMD are angels and would never do anything bad if it meant profit. But that said my observation is Nvidia lie and do dodgy things a lot more these days and that is simply because they know they can get away with it. Look at majority of their customers, they got angry at the 970 issue, then went out and got a 980 (too funny). What does that tell Nvidia? They know their customers are blindly loyal and the fact that AMD is not pushing them with better drivers and customer satisfaction makes the whole thing a lot more easier.

Nvidia are digging them selves a whole slowly, but issue here is AMD are digging one for themselves too by not capitalising on all this and putting a lot more effort into drivers. They should have had crossfire drivers ready for witcher 3 and gone into the launch of the 300 series with better rep.

Still, AMD drivers are very good as far as single gpu cards are concerned and as long as the price for performance is there for the 390, I will get one on launch :D
 
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