In the desktop market, AMD should just focus on performance APUs and high end cards and then release mid range cards which are rebrands of last gen's high end or cutdown versions of their current high end cards. That would save them a lot in R&D costs.
Also, I'd like to see more focus on the mobile GPU market from them. It's an area which could benefit hugely from HBM and APUs, it's currently an Intel/Nvidia stronghold but that could easily change in the future. DX12/Vulkan may also bring other players into the mix such as PowerVR or Qualcomm since GPU performance in games will be less driver dependent.
Also, I'd like to see more focus on the mobile GPU market from them. It's an area which could benefit hugely from HBM and APUs, it's currently an Intel/Nvidia stronghold but that could easily change in the future. DX12/Vulkan may also bring other players into the mix such as PowerVR or Qualcomm since GPU performance in games will be less driver dependent.