McDonalds to serve breakfast all day!

pooley said:
why now?
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I think McD's are in a bit of a slump at the moment, quick Google showed a number of stories reporting year on year drops. Not surprising with the amount of competition out there, and a constant healthier eating drive everywhere you look (no bad thing).

So presumably between this, the BK thing and BK's own efforts that this is a subtle means to pull themselves out of the deepening mire they're all in.
 
randal said:
I think McD's are in a bit of a slump at the moment, quick Google showed a number of stories reporting year on year drops. Not surprising with the amount of competition out there, and a constant healthier eating drive everywhere you look (no bad thing).

So presumably between this, the BK thing and BK's own efforts that this is a subtle means to pull themselves out of the deepening mire they're all in.
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i does smack of desperation :p
 
pooley said:
i does smack of desperation
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Indeed, they're all falling into irrelevance. People are better educated as to the ills of their product, so eat much less of it.

It's not surprising that their attempts to rebrand as a healthy eating chain fell flat on it's 'arris when their brand is seen by many as a cheap producer of low end fast food made with the cheapest produce.

As a result, I think they're all kind of doomed so this is a bit of flailing before the inevitable.

spudbynight said:
Sausage McMuffin when hungover is fantastic.
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Aye, it does hit the spot when recovering. Perhaps they're banking the whole farm on those treats. :D
 
It's the norm in Hong Kong for as far as I can remember, and that's back to the 80's. Not sure why it's different in the US and here.
 
Oh man! Do the restaurants have the capacity to cook items from both menus at the same time?

I bet you're going to be thinking 'this McMuffin tastes a bit like a Big Mac' or 'these fries taste like hash browns' and vice versa in each case.
 
I used to love the double sausage and egg McMuffin but the few I've had over the last couple of months have been really bland :( I don't know if it's just me or the food has changed but it's not as nice as it used to be.
 
About bloody time too,Ive never understood why food companys stop selling certain things at certian times,Sure i can understand if its after mid day and you want breakfast its not really breakfast time anymore,BUT as long as the customer is paying what the hell does it matter?..im all for all day breakfasts. :)
 
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